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Economics and Management of Competitive Strategy, Paperback by Spulber, Danie...

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9789813224773
Book Title
Economics and Management of Competitive Strategy
Publisher
World Industries Scientific Publishing Co Pte LTD
Item Length
11 in
Publication Year
2009
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
1 in
Author
Daniel F. Spulber
Genre
Science, Business & Economics
Topic
Physics / Quantum Theory, Strategic Planning, Physics / Nuclear
Item Weight
0 Oz
Item Width
8.5 in
Category

About this product

Product Identifiers

Publisher
World Industries Scientific Publishing Co Pte LTD
ISBN-10
9813224770
ISBN-13
9789813224773
eBay Product ID (ePID)
242899795

Product Key Features

Book Title
Economics and Management of Competitive Strategy
Language
English
Publication Year
2009
Topic
Physics / Quantum Theory, Strategic Planning, Physics / Nuclear
Illustrator
Yes
Genre
Science, Business & Economics
Author
Daniel F. Spulber
Format
Trade Paperback

Dimensions

Item Height
1 in
Item Weight
0 Oz
Item Length
11 in
Item Width
8.5 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
22
Dewey Decimal
658.4012
Synopsis
This book provides a comprehensive and integrated approach to management strategy that is based on economics. A basic introductory strategy text that integrates economic analysis with management strategy, it takes into account global competition and high-tech (Internet) developments, and recognizes that companies today can no longer expect to sustain competitive advantage but must rely on innovation (of products, processes, and transactions). Although many of the principles are illustrated with numerical examples, the text does not require a background course in economics or mathematics, and does not contain technical graphs or equations. Thus, the book is suitable for undergraduate managerial economics and strategy courses, as well as for introductory MBA courses in business strategy and as a companion to case studies.

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