Starting a Business All-In-One For Dummies - Paperback - GOOD

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“Has a sturdy binding with some shelf wear. Some pages are dog-eared or have creases. Unmarked ”... Read moreabout condition
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Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller Notes
“Has a sturdy binding with some shelf wear. Some pages are dog-eared or have creases. Unmarked ...
Brand
Unbranded
Book Series
For Dummies
Narrative Type
Nonfiction
MPN
Does not apply
Original Language
English
Country/Region of Manufacture
United States
ISBN
9781119049104
Book Title
Starting a Business
Publisher
Wiley & Sons, Incorporated, John
Item Length
9.2 in
Publication Year
2015
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
1.1 in
Author
Consumer Dummies Staff
Genre
Business & Economics
Topic
Entrepreneurship, New Business Enterprises
Item Weight
27.4 Oz
Item Width
7.4 in
Number of Pages
600 Pages
Category

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119049105
ISBN-13
9781119049104
eBay Product ID (ePID)
204229912

Product Key Features

Book Title
Starting a Business
Number of Pages
600 Pages
Language
English
Publication Year
2015
Topic
Entrepreneurship, New Business Enterprises
Illustrator
Yes
Genre
Business & Economics
Author
Consumer Dummies Staff
Format
Trade Paperback

Dimensions

Item Height
1.1 in
Item Weight
27.4 Oz
Item Length
9.2 in
Item Width
7.4 in

Additional Product Features

Intended Audience
Trade
LCCN
2014-957354
Table Of Content
Introduction 1 Book I: From Idea to Reality 5 Chapter 1: Your Business in Context 7 Chapter 2: Refining and Defining Your Business Idea 27 Chapter 3: Creating a Business Model 45 Chapter 4: Finding Your Target Market 63 Chapter 5: Considering a Franchise 79 Book II: Planning for Your Business 97 Chapter 1: Writing a Business Plan 99 Chapter 2: Finding the Funding 115 Chapter 3: Setting Your Franchise's Wheels in Motion 135 Chapter 4: Starting a Home?]Based Business 163 Chapter 5: Creating a Website for Your Business 191 Chapter 6: Starting with the Right Legal Structure 221 Book III: Managing Your Finances 235 Chapter 1: Setting Up the Books 237 Chapter 2: Understanding Your P&L 263 Chapter 3: Working with Cash Flow and Staying Solvent 287 Chapter 4: Controlling Costs and Budgeting 321 Chapter 5: Satisfying the Tax Man 357 Book IV: Managing Your Business 363 Chapter 1: Tackling the Hiring Process 365 Chapter 2: Setting Goals 383 Chapter 3: Embracing Corporate Social Responsibility 395 Chapter 4: Managing with Technology 405 Chapter 5: Developing Employees Through Coaching and Mentoring 415 Chapter 6: Delegating to Get Things Done 431 Book V: Marketing and Promotion 443 Chapter 1: Optimizing Your Marketing Program 445 Chapter 2: Strengthening Your Marketing Strategy 461 Chapter 3: Taking Stock of Your Business Image 477 Chapter 4: Forging Your Brand 491 Chapter 5: Creating Marketing Communications That Work 507 Chapter 6: Social Marketing: Facebook, Pinterest, Twitter, and Blogs 525 Index 537
Synopsis
All the practical advice you need for starting a business Starting a business? Don't sweat it Reflecting today's unique opportunities and challenges, Starting a Business All-In-One For Dummies is packed with everything you need to manage your personal and business risks and successfully navigate your first year in business. Written in plain English and packed with simple, step-by-step instructions, it shows you how to start up your dream business from scratch, write a winning business plan, secure financing, manage your risks successfully, navigate your first year of operation, and much more The information inside is amassed from 11 bestselling For Dummies books, covering everything from franchising and home-based businesses to bookkeeping, accounting, branding, and marketing. If you're a go-getter looking for a way to launch a great idea and be your own boss, Starting a Business All-In-One For Dummies prepares you to beat the odds and become successful in your sector. Covers proven strategies on successfully branding and marketing your business Includes step-by-step guidance on keeping on top of the books Provides coverage of employee engagement and motivating employees Offers helpful hints for overcoming obstacles in starting a business Whether you're an aspiring entrepreneur or an expert looking to innovate, Starting a Business All-In-One For Dummies is the only reference you'll need to start a business from the ground up., All the practical advice you need for starting a business Starting a business? Dont sweat it! Reflecting todays unique opportunities and challenges, Starting a Business All-In-One For Dummies is packed with everything you need to manage your personal and business risks and successfully navigate your first year in business., 8 BOOKS IN 1 Entrepreneurship Developing Business Plans and Business Models Starting an Online Business Franchising and Home-Based Business Bookkeeping and Accounting Financial Management Managing Employees Marketing and Branding All the practical advice you need for starting a business Starting a business? Dont sweat it! Written in plain English and packed with simple, step-by-step instructions, this one-stop reference shows you how to start up our dream business from scratch, write a winning business plan, secure financing, manage your risks successfully, navigate your first year of operation, and much more! Eureka! Youve got it! -- develop a business concept, refine and define your business idea, create a business model, and find your target market Planning is half the battle -- write a business plan, find funding, create a website for your business, and keep things legit with the right legal structure Show me the money -- set up the books, understand your profits and losses, keep your cool with cost and budgeting, and satisfy the Tax Man Rules of management -- hire, set goals, embrace corporate social responsibility, coach and mentor employees, and delegate to get things done If you build it... -- optimize your marketing program, strengthen your marketing strategy, take stock of your business image, forge your brand, and create marketing communications that work Open the book and find: Guidance if youre considering a franchise Tips for starting a home-based business The best ways to manage your business with technology Step-by-step guidance on keeping on top of the books Ways to increase employee engagement and motivation Strategies for overcoming obstacles in starting a business Invaluable social marketing strategies, All the practical advice you need for starting a business Starting a business? Don't sweat it! Reflecting today's unique opportunities and challenges, Starting a Business All-In-One For Dummies is packed with everything you need to manage your personal and business risks and successfully navigate your first year in business. Written in plain English and packed with simple, step-by-step instructions, it shows you how to start up your dream business from scratch, write a winning business plan, secure financing, manage your risks successfully, navigate your first year of operation, and much more! The information inside is amassed from 11 bestselling For Dummies books, covering everything from franchising and home-based businesses to bookkeeping, accounting, branding, and marketing. If you're a go-getter looking for a way to launch a great idea and be your own boss, Starting a Business All-In-One For Dummies prepares you to beat the odds and become successful in your sector. Covers proven strategies on successfully branding and marketing your business Includes step-by-step guidance on keeping on top of the books Provides coverage of employee engagement and motivating employees Offers helpful hints for overcoming obstacles in starting a business Whether you're an aspiring entrepreneur or an expert looking to innovate, Starting a Business All-In-One For Dummies is the only reference you'll need to start a business from the ground up.
LC Classification Number
HD62.5

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  • by kenn7032.syggb
    Dec 04, 2019

    Possibly "lightweight with great features", but I wouldn't know

    It's been many weeks and I have yet to receive it. If I ever get it and read it I might write a review. Ken Thompson, Voluntown CT

    Verified purchase: YesCondition: NewSold by: mediastore2121

  • by burc_5751
    May 26, 2025

    Excellent book

    It is an excellent book. I highly recommend it

    Verified purchase: YesCondition: Pre-OwnedSold by: goodwillbks

  • by gamingsystem007
    Dec 24, 2018

    Thanks for the product

    Verified purchase: YesCondition: Pre-OwnedSold by: makarov420x

  • by honlo28
    Feb 07, 2020

    Thanks

    Verified purchase: YesCondition: Pre-OwnedSold by: xdxxh-ostuu@deleted

  • by autumn9776
    Apr 29, 2017

    Excellent

    Verified purchase: YesCondition: NewSold by: getthebestgoods

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