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Branding For Success - Paperback By Checco, Larry - VERY GOOD
US $4.27
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Located in: Montgomery, Illinois, United States
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Estimated between Fri, May 31 and Wed, Jun 5 to 43230
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eBay item number:276419233437
Item specifics
- Condition
- Brand
- Unbranded
- MPN
- Does not apply
- ISBN
- 9781412052498
- Publication Year
- 2005
- Format
- Trade Paperback
- Language
- English
- Book Title
- Branding for Success
- Item Length
- 9in
- Publisher
- Trafford Publishing
- Genre
- Business & Economics
- Topic
- General
- Item Width
- 6in
- Item Weight
- 2.6 Oz
- Number of Pages
- 104 Pages
About this product
Product Information
In Branding for Success, Larry Checco debunks the notion that branding is the sole domain of large, well-funded corporations that can afford multimillion-dollar advertising budgets & celebrity endorsements. But that you, too, through efficient & cost-effective means, can raise the visibility and value of your organization in powerful & meaningful ways. There's nothing in this book that's beyond the reach of any organization. Its two primary objectives are: (1) to make the case for branding and its importance to the sustainability--and perhaps even the survivability--of your organization; and (2) to make the fundamental principles of good branding accessible to everyone. In short, Branding for Success will help you answer the questions: Who are we? What do we do? How do we do it? And why should anyone care enough to support us? Here's what respected nonprofit professionals have to say about Branding for Success: "A must read for getting your nonprofit noticed intoday's financially challenging landscape. Branding for Success offers $60,000 worth of consulting services for the price of a $20 book!" --John Schall, President and CEO, National Congress for Community Economic Development "Successful fundraising requires that people understand andvaluewho you are and what you do. Through this book, Larry Checco has made branding--the process for achieving those goals--an easy,cost-effectivetool for all organizations. --Kathleen Rae King, Vice President for Development, Volunteers of America "This is the best book on branding for nonprofits I've come across. It's a fresh, friendly, fast--and MUST --read for all executive directors and board members". --Carol Weisman, President, Board Builders, Inc. "Branding for Success demystifies the concept of branding, making it easier for nonprofits to effectively 'tell their stories' to funders and other important stakeholders." --Robert M. Sheehan, Jr., Ph.D. Principal, Sheehan Nonprofit Consulting
Product Identifiers
Publisher
Trafford Publishing
ISBN-10
1412052491
ISBN-13
9781412052498
eBay Product ID (ePID)
48252159
Product Key Features
Book Title
Branding for Success
Format
Trade Paperback
Language
English
Topic
General
Publication Year
2005
Genre
Business & Economics
Number of Pages
104 Pages
Dimensions
Item Length
9in
Item Width
6in
Item Weight
2.6 Oz
Additional Product Features
Copyright Date
2005
Target Audience
Trade
Dewey Decimal
658.8/27
Dewey Edition
22
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:276419233437
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Item location:
Montgomery, Illinois, United States
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Shipping and handling | To | Service | Delivery*See Delivery notes |
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Free shipping | United States | Economy Shipping (USPS Media MailTM) | Estimated between Fri, May 31 and Wed, Jun 5 to 43230 |
US $4.95 | United States | Standard Shipping (DGM SmartMail Expedited) | Estimated between Mon, Jun 3 and Fri, Jun 7 to 43230 |
US $10.95 | United States | Expedited Shipping (FedEx 2Day®) | Estimated between Wed, May 29 and Thu, May 30 to 43230 |
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This item didn’t come in exactly as pictured, but the seller responded immediately and was very gracious in offering me a partial refund even bough I wasn’t expecting one for what I paid for the item. I have bought from this seller before, and they are reputable and stand behind the products they sell. My other transactions with them have been perfect. Great communication. Packaging and price were good. Fairly fast shipping, too. Thanks.
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