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WordPress SEO Success: Search Engine Optimization for Your WordPress Webs - GOOD

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Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Brand
Unbranded
Book Title
WordPress SEO Success: Search Engine Optimization for Your WordP
MPN
Does not apply
ISBN
9780789752888
Publication Year
2014
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Wordpress Seo Success: Search Engine Optimization for Your Wordpress Website or Blog
Item Height
0.8in
Author
Jacob Aull
Item Length
8.9in
Publisher
Pearson Education
Item Width
6in
Item Weight
17 Oz
Number of Pages
368 Pages

About this product

Product Information

WordPress gives you amazingly powerful SEO tools: this hands-on guide will help you make the most of them! Written specifically for WordPress users, this guide covers all you need: built-in WordPress capabilities, third-party plugins, well-integrated web resources, and more. Whether you manage a large-scale site or a personal blog, Jacob Aull will help you integrate SEO into all you do, from strategy through optimisation of existing content. New to SEO? Already do it for a living? Either way, WordPress SEO Success will help you drive the traffic you want--and the value you need! Build a complete SEO strategy--and a content plan that aligns with it Choose the best WordPress SEO tools and plugins for your needs Uncover quick, powerful ways to improve your site Identify and research keywords far more effectively Reflect SEO in architecture via site mapping and marketing funnels Sensibly manage the inevitable tradeoffs of optimisation Improve SEO even if you're running a free WordPress.com blog Leverage content themes and keyword-driven blogging techniques Optimise "blog-meets-website" and "multiple blogs+sites" deployments Strengthen your rankings by intelligently using social media Optimise your sites for smartphones and tablets Measure performance via free analytics--including mobile analytics Integrate organic SEO with paid advertising Avoid today's worst SEO blunders

Product Identifiers

Publisher
Pearson Education
ISBN-10
0789752883
ISBN-13
9780789752888
eBay Product ID (ePID)
173783597

Product Key Features

Author
Jacob Aull
Publication Name
Wordpress Seo Success: Search Engine Optimization for Your Wordpress Website or Blog
Format
Trade Paperback
Language
English
Publication Year
2014
Type
Textbook
Number of Pages
368 Pages

Dimensions

Item Length
8.9in
Item Height
0.8in
Item Width
6in
Item Weight
17 Oz

Additional Product Features

Lc Classification Number
Mlcm 2017/45551 (T)
Table of Content
Introduction 1 What Is SEO and Do I Really Need It? 2 The Search Engines, WordPress, and SEO Tools 3 A Strategic SEO Upfront Content Approach 4 WordPress On-Page Architecture and Basic SEO Execution 5 Real-World Blogging 6 Hands-On SEO Execution (Website and Blog Builds Versus Post-Integration) 7 Analytics for WordPress 8 Social Media Connectivity 9 Going Mobile and Local 10 PPC and Advertising 11 Bringing It All Together--Testing, SEO, PPC, Social and Mobile, and Analytics 12 What's Next? The Future of SEO and WordPress Glossary
Copyright Date
2014
Target Audience
Trade
Topic
E-Commerce / Internet Marketing, Web / Search Engines, Web / Blogging
Lccn
2014-937423
Dewey Decimal
658.87202856752
Dewey Edition
23
Illustrated
Yes
Genre
Computers, Business & Economics

Item description from the seller

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