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Nuts! : Southwest Airlines' Crazy Recipe for Business and Personal Success by Jackie Freiberg and Kevin Freiberg (1998, Trade Paperback)

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About this product

Product Information

Twenty-five years ago, Herb Kelleher reinvented air travel when he founded Southwest Airlines, where the planes are painted like killer whales, a typical company maxim is "Hire people with a sense of humor," and in-flight meals are never served--just sixty million bags of peanuts a year. By sidestepping "reengineering," "total quality management," and other management philosophies and employing its own brand of business success, Kelleher's airline has turned a profit for twenty-four consecutive years and seen its stock soar 300 percent since 1990. Today, Southwest is the safest airline in the world and ranks number one in the industry for service, on-time performance, and lowest employee turnover rate; and Fortune magazine has twice ranked Southwest one of the ten best companies to work for in America. How do they do it? With unlimited access to the people and inside documents of Southwest Airlines, authors Kevin and Jackie Freiberg share the secrets behind the greatest success story in commercial aviation. Read it and discover how to transfer the Southwest inspiration to your own business and personal life.

Product Identifiers

Publisher
Crown Publishing Group, T.H.E.
ISBN-10
0767901843
ISBN-13
9780767901840
eBay Product ID (ePID)
1030591

Product Key Features

Book Title
Nuts! : Southwest Airlines' Crazy Recipe for Business and Personal Success
Author
Jackie Freiberg, Kevin Freiberg
Format
Trade Paperback
Language
English
Topic
Entrepreneurship, General, Business, Industries / Transportation
Publication Year
1998
Genre
Biography & Autobiography, Business & Economics, Humor
Number of Pages
384 Pages

Dimensions

Item Length
8.2in
Item Height
0.9in
Item Width
5.5in
Item Weight
12.6 Oz

Additional Product Features

Lc Classification Number
He9803.S68f74 1998
Reviews
The remarkable story of the country's most successful airline and Herb Kelleher, the CEO who built it with integrity, guts, and nuts. "If you're interested in making your employees and customers raving fans of your business, Nuts! is a must read." --Ken Blanchard, Coauthor of The One Minute Manager "Full of original insights, upbeat stories, and concrete suggestions, Nuts! shows how the power of principle-centered leadership inspires people to achieve incredible results." --Stephen Covey, author of The Seven Habits of Highly Effective People "The story of Southwest Airlines is as much fun to read as it is reader friendly and useful. I promise you, it's a blueprint for all organizations that want to succeed--not just airlines." --Warren Bennis, author of On Becoming a Leader Rated the #1 Company to Work for in America by Fortune magazine, The remarkable story of the country's most successful airline and Herb Kelleher, the CEO who built it with integrity, guts, and nuts. "If you're interested in making your employees and customers raving fans of your business,Nuts!is a must read." --Ken Blanchard, Coauthor ofThe One Minute Manager "Full of original insights, upbeat stories, and concrete suggestions,Nuts!shows how the power of principle-centered leadership inspires people to achieve incredible results." --Stephen Covey, author ofThe Seven Habits of Highly Effective People "The story of Southwest Airlines is as much fun to read as it is reader friendly and useful. I promise you, it's a blueprint for all organizations that want to succeed--not just airlines." --Warren Bennis, author ofOn Becoming a Leader Rated the #1 Company to Work for in America byFortunemagazine
Copyright Date
1997
Lccn
97-050102
Dewey Decimal
387.7/06/573
Intended Audience
Trade
Dewey Edition
20
Illustrated
Yes

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item 1 Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success
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item 2 Nuts!: Southwest Airlines' Crazy Recipe for Business and Pers - VERY GOOD
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4.8

4.8 out of 5 stars based on 8 product ratings

8 product ratings

7 users rated this 5 out of 5 stars
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Would recommend

Good value

Compelling content

Most relevant reviews

See all 7 reviews

5 out of 5 stars
by pamgabe0Jun 05, 2019
NUTS! The story of SWA
Great book to read if your interested in turning your employees and customers into raving fans. Even though the book is several years old, the content is still relevant today.
Verified purchase: Yes | Condition: Pre-owned
3 out of 5 stars
by stevevaugha_8Apr 14, 2024
Again more trash than books, I don’t need nor want 100+ advertisements in every single book and envelopes full of adds. 1 book was all bent up but res
Again more trash than books, I don’t need nor want 100+ advertisements in every single book and envelopes full of adds. 1 book was all bent up but rest were in good shape.
Verified purchase: Yes | Condition: Pre-owned
5 out of 5 stars
by 284158198@delet...Jun 09, 2006
great business book
While I do work in one aspect of the aviation industry, Southwest Airlines has always been noted in the media as a great company. This book does a great job helping you understand how they've been successful with very direct examples. I highly recommend it to any business owner or employee that aspires to make a difference in their organization.
5 out of 5 stars
by daalbr-4250Nov 04, 2020
Aviation
Southwest Airlines
Verified purchase: Yes | Condition: Pre-owned
5 out of 5 stars
by eaglewest714Aug 17, 2010
Good price, Good quality, Good value...!
Good price, Good quality, Good value. Good transaction...! Fast and free shipping with low price. Good seller...!

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Nuts! : Southwest Airlines' Crazy Recipe for Business and Personal Success by Jackie Freiberg and Kevin Freiberg (1998, Trade Paperback)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

Ratings and Reviews

Most relevant reviews

NUTS! The story of SWA

Again more trash than books, I don’t need nor want 100+ advertisements in every single book and envelopes full of adds. 1 book was all bent up but res

great business book

Aviation

Good price, Good quality, Good value...!

Best Selling in Books

Save on Books

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