Back to previous page
|Listed in category:
|
Add to Watchlist
BUY 3, GET 1 FREE (add 4 to cart)See all eligible items and terms

Picture 1 of 1

Retail Business Kit For Dummies - Paperback By Segel, Rick - GOOD - Picture 1 of 1
Have one to sell?
Sell now

Retail Business Kit For Dummies - Paperback By Segel, Rick - GOOD

SecondSalecom
  • (3305373)
US $4.34
Condition:
Good
3 available / 20 sold
Breathe easy. Free shipping and returns.
This one's trending. 20 have already sold.
Shipping:
Free Economy Shipping. See detailsfor shipping
Located in: Montgomery, Illinois, United States
Delivery:
Estimated between Wed, May 22 and Tue, May 28 to 43230
Estimated delivery dates - opens in a new window or tab include seller's handling time, origin ZIP Code, destination ZIP Code and time of acceptance and will depend on shipping service selected and receipt of cleared paymentcleared payment - opens in a new window or tab. Delivery times may vary, especially during peak periods.
Returns:
30 days returns. Seller pays for return shipping. See details- for more information about returns
Payments:
      
Earn up to 5x points when you use your eBay Mastercard®. Learn moreabout earning points with eBay Mastercard

Shop with confidence

Top Rated Plus
Top rated seller, fast shipping, and free returns. Learn more- Top Rated Plus - opens in a new window or tab
eBay Money Back Guarantee
Get the item you ordered or your money back. Learn moreeBay Money Back Guarantee - opens new window or tab
Report this item - opens in new window or tab
Seller assumes all responsibility for this listing.
eBay item number:264639217203
Last updated on May 14, 2024 12:17:26 PDTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Brand
Unbranded
MPN
Does not apply
ISBN
0470293306
Book Title
Retail Business Kit for Dummies
Item Length
9.2in
Publisher
Wiley & Sons, Incorporated, John
Publication Year
2008
Format
CD-ROM / Trade Paperback
Language
English
Item Height
1.2in
Author
Rick Segel
Genre
Business & Economics
Topic
Industries / Retailing, New Business Enterprises
Item Width
7.3in
Item Weight
21.7 Oz
Number of Pages
416 Pages

About this product

Product Information

Whether you're a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today's retail marketplace--from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop. In this practical, how-to guide, retail expert Rick Segel shares his expertise and reveals what it takes to be successful. You'll get a handle of the basics of launching and growing your business, from writing a business plan and finding a great location to hiring and keeping great staff. Find out how to meet and exceed customer expectations, create a positive shopping experience, provide top-notch customer service, and earn customer loyalty. Discover how to: Launch a successful independent retail business Create a Web site that shines Connect with customers and increase sales Handle legal and accounting issues Design stores that really work Practice the 10 keys to retail selling Use management practices proven in the trenches Make visual merchandising work for you Make your new venture succeed beyond your wildest dreams with a little help from Retail Business Kit For Dummies ! Note: CD-ROM/DVD and other supplementary materials found in the print version of this title are not included as part of eBook file.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0470293306
ISBN-13
9780470293300
eBay Product ID (ePID)
69631653

Product Key Features

Book Title
Retail Business Kit for Dummies
Author
Rick Segel
Format
CD-ROM / Trade Paperback
Language
English
Topic
Industries / Retailing, New Business Enterprises
Publication Year
2008
Genre
Business & Economics
Number of Pages
416 Pages

Dimensions

Item Length
9.2in
Item Height
1.2in
Item Width
7.3in
Item Weight
21.7 Oz

Additional Product Features

Number of Volumes
1 Vol.
Lc Classification Number
Hf5429
Volume Number
Kit
Edition Number
2
Table of Content
Introduction 1 Part I: Testing the Retail Waters 5 Chapter 1: Retailing: How It Really Works and How It Can Work for You 7 Chapter 2: Defining Your Vision: It Starts with a Dream 17 Chapter 3: Branding: Making Your Business Memorable 27 Chapter 4: Getting to Know Your Customers Before You Even Have Any 37 Part II: Settin' Up Shop 49 Chapter 5: Location, Location, Location: Finding the Right Place to Do Business 51 Chapter 6: Designing Stores That Work 71 Chapter 7: Choosing Your Merchandise: What to Buy and Where to Find It 85 Chapter 8: Getting the Goods: Controlling Your Buying 97 Part III: Detailing the Retailing 119 Chapter 9: Creating the Business Plan and Structure 121 Chapter 10: The Fine Print: Crossing the T's and Dotting the I's 141 Chapter 11: Creating Your Internal Systems: The Day-to-Day Stuff 163 Chapter 12: Finding, Hiring, and Keeping a Great Staff 183 Chapter 13: Money Matters: Accounting for Money Coming In and Going Out 201 Part IV: Spreading the Word Without Going Broke! 217 Chapter 14: Generating Word-of-Mouth Advertising 219 Chapter 15: Advertising Vehicles: What to Include in Your Arsenal 231 Chapter 16: Signage: The Underutilized Killer Resource 251 Chapter 17: Setting Up Successful Sales and Promotions 273 Part V: Selling Made Simple 295 Chapter 18: Selling the Soft, Suggestive Way 297 Chapter 19: Visual Merchandising for the Artistically Deprived and Financially Handicapped 309 Chapter 20: Selling Online: It's an E-World 319 Part VI: The Part of Tens 339 Chapter 21: Ten Keys to Retailing Success 341 Chapter 22: Ten Secrets of Extraordinary Customer Service 347 Chapter 23: Ten Proven Management Practices 351 Appendix: About the CD 357 Index 369
Copyright Date
2008
Dewey Decimal
650.13
Intended Audience
Trade
Illustrated
Yes

Item description from the seller

SecondSalecom

SecondSalecom

98.1% positive feedback
24.5M items sold
Visit storeContact
Joined Aug 2002

Detailed seller ratings

Average for the last 12 months

Accurate description
4.9
Reasonable shipping cost
5.0
Shipping speed
5.0
Communication
5.0

Popular categories from this store

See allcategories
BooksCDDVD & Blu-RayVideo GamesOther

Seller feedback (5,891,407)

i***y (11)- Feedback left by buyer.
Past month
Verified purchase
Super fast shipping and smooth transaction!!
u***y (1538)- Feedback left by buyer.
Past year
Verified purchase
In excellent condition and timely.
t***8 (1937)- Feedback left by buyer.
More than a year ago
Verified purchase
Fast delivery and a great product! Thank you
See all feedback

Product ratings and reviews

Learn more
Write a review
5.0
2 product ratings
  • 2 users rated this 5 out of 5 stars
  • 0 users rated this 4 out of 5 stars
  • 0 users rated this 3 out of 5 stars
  • 0 users rated this 2 out of 5 stars
  • 0 users rated this 1 out of 5 stars

Would recommend

Good value

Compelling content

Most relevant reviews

See all 1 reviews
  • by karenk1963
    Jul 05, 2015

    This is a "must have" book for those just starting out, covers EVERYTHING!!

    My friend and I are opening up a new retail business. It's been a dream of ours forever, and now that we found the perfect place, we decided to go for it...not really knowing what to expect or where to start. So I went on-line and found this book. It is probably the most helpful book we've ever found....the author covers everything you could ever possibly need to know and gives examples and hints to make our dream work. We didn't need anything else to help us start, other than talking to other retailers and asking lots of questions. Buy it, you won't need another!!

More to explore :