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The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and - GOOD
US $4.59
Condition:
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections.
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eBay item number:256471339540
Item specifics
- Condition
- Brand
- Unbranded
- Book Title
- The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Edi
- MPN
- Does not apply
- ISBN
- 9780312569846
- Subject Area
- Computers, Language Arts & Disciplines
- Publication Name
- Yahoo! Style Guide : The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World
- Publisher
- ST. Martin's Press
- Item Length
- 9.2 in
- Subject
- Web / Design, Composition & Creative Writing
- Publication Year
- 2010
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 1 in
- Item Weight
- 32.1 Oz
- Item Width
- 7.5 in
- Number of Pages
- 528 Pages
About this product
Product Identifiers
Publisher
ST. Martin's Press
ISBN-10
031256984X
ISBN-13
9780312569846
eBay Product ID (ePID)
22038311488
Product Key Features
Number of Pages
528 Pages
Publication Name
Yahoo! Style Guide : The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World
Language
English
Publication Year
2010
Subject
Web / Design, Composition & Creative Writing
Type
Textbook
Subject Area
Computers, Language Arts & Disciplines
Format
Trade Paperback
Dimensions
Item Height
1 in
Item Weight
32.1 Oz
Item Length
9.2 in
Item Width
7.5 in
Additional Product Features
Intended Audience
Trade
LCCN
2009-047301
Reviews
Advance Praise for THE YAHOO! STYLE GUIDE "Yahoo!'s editors have given the rules of the writing road a smart and timely reboot. It's Strunk and White for the online world."-- Arianna Huffington, cofounder and editor in chief, The Huffington Post "Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site's business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage." -- Jakob Nielsen, Ph.D., principal, Nielsen Norman Group, and author of Eyetracking Web Usability "Yahoo! confounded the copy editors when it put unbridled excitement in its name. Back in 1996, for the first edition of Wired Style , we decided such idiosyncrasies were part of digital-age style. Today, with The Yahoo! Style Guide , the Web publisher has gone from renegade to rule maker. Its guide is a one-stop shop for those publishing on the Web." -- Constance Hale, author of Wired Style and Sin and Syntax and editor of sinandsyntax.com , Advance Praise for THE YAHOO! STYLE GUIDE"Yahoo!'s editors have given the rules of the writing road a smart and timely reboot. It's Strunk and White for the online world."---Arianna Huffington, cofounder and editor in chief,The Huffington Post"Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site's business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage." ---Jakob Nielsen, Ph.D., principal, Nielsen Norman Group, and author ofEyetracking Web Usability"Yahoo! confounded the copy editors when it put unbridled excitement in its name. Back in 1996, for the first edition ofWired Style, we decided such idiosyncrasies were part of digital-age style. Today, withThe Yahoo! Style Guide, the Web publisher has gone from renegade to rule maker. Its guide is a one-stop shop for those publishing on the Web." --- Constance Hale, author ofWired StyleandSin and Syntaxand editor of sinandsyntax.com, Advance Praise for THE YAHOO! STYLE GUIDE"Yahoo!'s editors have given the rules of the writing road a smart and timely reboot. It's Strunk and White for the online world."---Arianna Huffington, cofounder and editor in chief,The Huffington Post"Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site's business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage." ---Jakob Nielsen, Ph.D., principal, Nielsen Norman Group, and author ofEyetracking Web Usability, Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site's business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage., Yahoo!'s editors have given the rules of the writing road a smart and timely reboot. It's Strunk and White for the online world., "Yahoo!'s editors have given the rules of the writing road a smart and timely reboot. It's Strunk and White for the online world." -- Arianna Huffington, cofounder and editor in chief, The Huffington Post "Excellent and eminently useful book with many compelling examples of rewrites. While rewriting content for usability will hugely increase a Web site's business value, the word list alone can save you the cost of the book by eliminating wasted time arguing over proper usage." -- Jakob Nielsen, Ph.D., principal, Nielsen Norman Group, and author of Eyetracking Web Usability "Yahoo! confounded the copy editors when it put unbridled excitement in its name. Back in 1996, for the first edition of Wired Style , we decided such idiosyncrasies were part of digital-age style. Today, with The Yahoo! Style Guide , the Web publisher has gone from renegade to rule maker. Its guide is a one-stop shop for those publishing on the Web." -- Constance Hale, author of Wired Style and Sin and Syntax and editor of sinandsyntax.com, Yahoo! confounded the copy editors when it put unbridled excitement in its name. Back in 1996, for the first edition of Wired Style , we decided such idiosyncrasies were part of digital-age style. Today, with The Yahoo! Style Guide , the Web publisher has gone from renegade to rule maker. Its guide is a one-stop shop for those publishing on the Web.
Dewey Edition
22
TitleLeading
The
Illustrated
Yes
Dewey Decimal
006.7
Table Of Content
I-WRITE FOR AN ONLINE AUDIENCE 1. Write for the Web 2. Identify Your Audience 3. Define Your Voice 4. Construct Clear, Compelling Copy II-SPEAK TO YOUR ENTIRE AUDIENCE 5. Be Inclusive, Write for the World 6. Make Your Site Accessible to III-WRITE UI TEXT, EMAIL, AND MOBILE-FRIENDLY CONTENT 7. Write Clear User-Interface Text 8. Write Engaging Email and Newsletters 9. Streamline Text for Mobile Devices IV-MANAGE THE MECHANICS 10. Punctuate Proficiently 11. Treat Abbreviations, Capitalization, and Titles Consistently 12. Apply a Consistent Style for Numbers V-CLEAN UP YOUR COPY 13. Shorten and Strengthen Sentences 14. Avoid Common Pitfalls in Word Choice, Grammar, and Spelling 15. Proofread and Test Before You Publish VI-RESOURCES 16. Get Familiar with Basic Webpage Coding 17. Optimize Your Site for Search Engines 18. Understand the Basics of U.S. Law for Online Content 19. Keep a Word List Exercise Answer Keys Acknowledgments Notes Selected Bibliography Index
Synopsis
WWW may be an acronym for the World Wide Web, but no one could fault you for thinking it stands for wild, wild West. The rapid growth of the Web has meant having to rely on style guides intended for print publishing, but these guides do not address the new challenges of communicating online. Enter The Yahoo! Style Guide. From Yahoo!, a leader in online content and one of the most visited Internet destinations in the world, comes the definitive reference on the essential elements of Web style for writers, editors, bloggers, and students. With topics that range from the basics of grammar and punctuation to Web-specific ways to improve your writing, this comprehensive resource will help you: - Shape your text for online reading - Construct clear and compelling copy - Write eye-catching and effective headings - Develop your site's unique voice - Streamline text for mobile users - Optimize webpages to boost your chances of appearing in search results - Create better blogs and newsletters - Learn easy fixes for your writing mistakes - Write clear user-interface text This essential sourcebook--based on internal editorial practices that have helped Yahoo! writers and editors for the last fifteen years--is now at your fingertips., WWW may be an acronym for the World Wide Web, but no one could fault you for thinking it stands for wild, wild West. The rapid growth of the Web has meant having to rely on style guides intended for print publishing, but these guides do not address the new challenges of communicating online. Enter The Yahoo Style Guide. From Yahoo , a leader in online content and one of the most visited Internet destinations in the world, comes the definitive reference on the essential elements of Web style for writers, editors, bloggers, and students. With topics that range from the basics of grammar and punctuation to Web-specific ways to improve your writing, this comprehensive resource will help you: - Shape your text for online reading - Construct clear and compelling copy - Write eye-catching and effective headings - Develop your site's unique voice - Streamline text for mobile users - Optimize webpages to boost your chances of appearing in search results - Create better blogs and newsletters - Learn easy fixes for your writing mistakes - Write clear user-interface text This essential sourcebook--based on internal editorial practices that have helped Yahoo writers and editors for the last fifteen years--is now at your fingertips.
LC Classification Number
TK5105.888.B368 2010
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- y***o (18)- Feedback left by buyer.Past monthVerified purchaseThis is an outstanding seller to deal with. Fair prices that are more than reasonable in this economy. The product is in better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products he sells to arrive in excellent condition. The seller is friendly and communicates timely with his customers. I highly recommend this seller and would do business again anytime. Thank you.
- y***e (1005)- Feedback left by buyer.Past monthVerified purchaseCOVER TORN FROM SIDE OF PAGES BUT I WILL GLUE BACK! This is an outstanding seller to deal with. Fair prices that are more than reasonable in this economy. The product is in better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products he sells to arrive in excellent condition. The seller is friendly and communicates timely with his customers. I highly recommend this seller and would do business again anytime. Thank you!
- s***t (535)- Feedback left by buyer.Past monthVerified purchaseThis is outstanding seller to deal with. Fair prices that are more than reasonable. The product is in better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products they sell and arrives in excellent condition. The seller is very friendly and communicates well with customers. I highly recommend this seller and would do business again anytime without hesitation.
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