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Business Communication: Polishing Your Professional Presence (4th E - ACCEPTABLE

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Last updated on May 23, 2024 16:09:19 PDTView all revisionsView all revisions

Item specifics

Condition
Acceptable: A book with obvious wear. May have some damage to the cover but integrity still intact. ...
Brand
Unbranded
Book Title
Business Communication: Polishing Your Professional Presence (4t
MPN
Does not apply
ISBN
9780134740225
Publication Year
2018
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Business Communication : Polishing Your Professional Presence
Item Height
1.3in
Author
Barbara Shwom, Lisa Snyder
Item Length
10.8in
Publisher
Pearson Education
Item Width
8.5in
Item Weight
45.6 Oz
Number of Pages
640 Pages

About this product

Product Information

Effective communication in business practices Business Communication: Polishing Your Professional Presence helps students achieve the highest level of professionalism when conducting business. With a clear communication model that helps students professionally analyze and react to any sort of business situation, this text stresses the importance of etiquette in successful entrepreneurial practices. The 4th Edition relates business communication to modern technologies and social media outlets, bringing the text into the context of our digital world. With a focus on learning and exercising skills in writing, speaking, critical thinking, and collaborating with peers, the text prepares students for the social and communicative challenges they will face as successful business people.

Product Identifiers

Publisher
Pearson Education
ISBN-10
013474022x
ISBN-13
9780134740225
eBay Product ID (ePID)
14038204652

Product Key Features

Author
Barbara Shwom, Lisa Snyder
Publication Name
Business Communication : Polishing Your Professional Presence
Format
Trade Paperback
Language
English
Publication Year
2018
Type
Textbook
Number of Pages
640 Pages

Dimensions

Item Length
10.8in
Item Height
1.3in
Item Width
8.5in
Item Weight
45.6 Oz

Additional Product Features

Lc Classification Number
Hf5718.S525 2019
Edition Number
4
Table of Content
Visual Walk-Through PART 1: UNDERSTANDING THE FOUNDATIONS OF BUSINESS COMMUNICATION Developing Your Professional Presence Working with Others: Interpersonal, Intercultural, and Team Communication Managing the Communication Process: Analyzing, Composing, Evaluating PART 2: DELIVERING EFFECTIVE MESSAGES Communicating Routine Messages and Building Goodwill Communicating Persuasive Messages Communicating Bad News Using Social Media in Business PART 3: RESEARCHING, PROPOSING, REPORTING, AND PRESENTING Finding and Evaluating Business Information Preparing Persuasive Business Proposals Preparing Business Reports Preparing and Delivering Business Presentations PART 4: PERSUADING AN EMPLOYER TO HIRE YOU Communicating Your Professional Brand: Social Media, Résumés, Cover Letters, and Interviews APPENDICES Formats for Business Documents Documentation and Reference Styles Grammar, Punctuation, Mechanics, and Conventions Answer Key to Grammar Exercises Proofreader's Marks
Copyright Date
2019
Topic
Business Communication / General, Business Writing
Lccn
2017-049600
Dewey Decimal
651.7
Intended Audience
College Audience
Dewey Edition
23/Eng/20240118
Illustrated
Yes
Genre
Business & Economics

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