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Apparel Merchandising: The Line Starts Here

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eBay item number:255529337315
Last updated on Oct 26, 2023 12:39:51 PDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Artist
Jeremy A. Rosenau; David L. Wilson
ISBN
9781563671982
EAN
9781563671982
Book Title
Apparel Merchandising : the Line Starts Here
Item Length
9.3 in
Publisher
Fairchild Books
Format
Hardcover
Language
English
Illustrator
Yes
Item Height
1.4 in
Author
David Wilson, Jeremy A. Rosenau
Genre
Design, Business & Economics
Topic
Fashion & Accessories, Industries / Fashion & Textile Industry
Item Width
7.4 in
Item Weight
36.3 Oz
Number of Pages
480 Pages

About this product

Product Information

Presents a comprehensive approach to apparel merchandising from the perspective of the apparel producer. This work covers men's tailored clothing, men's and women's sportswear and activewear and children's wear, in domestic and international markets. It follows the evolution of the merchandising function with emphasis on production efficiency.

Product Identifiers

Publisher
Fairchild Books
ISBN-10
1563671980
ISBN-13
9781563671982
eBay Product ID (ePID)
2309372

Product Key Features

Book Title
Apparel Merchandising : the Line Starts Here
Author
David Wilson, Jeremy A. Rosenau
Format
Hardcover
Language
English
Topic
Fashion & Accessories, Industries / Fashion & Textile Industry
Illustrator
Yes
Genre
Design, Business & Economics
Number of Pages
480 Pages

Dimensions

Item Length
9.3 in
Item Height
1.4 in
Item Width
7.4 in
Item Weight
36.3 Oz

Additional Product Features

Lc Classification Number
Hd9940.A2r595 2001
Table of Content
* Merchandising: The Concept- Evolution of Merchandising in the Apparel Industry- Modern Merchandising* Merchandising: The Planning- Market Knowledge- Planning and Control* Merchandising: The Execution- Line Development: Principles and Technologies- Line Development: The Process- Costing and Pricing Strategies- Quality- Supply Chain Management- Sourcing Strategies- The Sourcing Process* Merchandising: The Future- Future DirectionTEXT FEATURES* Management philosophies, business strategies and technical problem-solving skills* A profile of the 'ideal' merchandiser* Interviews with prominent apparel industry executives* Opinions regarding market research, developing a line plan, adopting styles, forecasting, pricing, sourcing, quick response and computer applications* Assignments for implementing chapter principlesand stimulating critical thinking** Instructor's Guide includes course syllabus, answers to discussion questions and activities and project ideas*** Powerpoint (R) Presentation, developed by CVK Engineering, includes more than 200 slides that illustrate key concepts from the book and provide the basis for classroom lectures and discussion for each chapter. It is compatible with PC and MAC platforms.
Copyright Date
2001
Target Audience
Trade
Lccn
2001-088929
Dewey Decimal
687/.068/8
Dewey Edition
21

Item description from the seller

BennettBooksLtd

BennettBooksLtd

98.7% positive feedback
14K items sold
Joined Mar 2004

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A+++++++++E-Bayer!! Packaged for 0 damage. Quick delivery! Item just as described. Thank you!!
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