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Item specifics
- Condition
- ISBN
- 9780130651211
- Subject Area
- Business & Economics
- Publication Name
- Strategic Management and Business Policy
- Publisher
- Prentice Hall PTR
- Item Length
- 10.3 in
- Subject
- Management Science, Strategic Planning
- Publication Year
- 2001
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 1.7 in
- Item Weight
- 73.3 Oz
- Item Width
- 8.3 in
- Number of Pages
- 1056 Pages
About this product
Product Identifiers
Publisher
Prentice Hall PTR
ISBN-10
0130651214
ISBN-13
9780130651211
eBay Product ID (ePID)
1994528
Product Key Features
Number of Pages
1056 Pages
Publication Name
Strategic Management and Business Policy
Language
English
Subject
Management Science, Strategic Planning
Publication Year
2001
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.7 in
Item Weight
73.3 Oz
Item Length
10.3 in
Item Width
8.3 in
Additional Product Features
Edition Number
8
Intended Audience
College Audience
LCCN
2001-036955
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.4/012
Table Of Content
Concepts 1. Basic Concepts of Strategic Management. 2. Corporate Governance and Social Responsibility. 3. Environmental Scanning and Industry Analysis. 4. Internal Scanning: Organizational Analysis. 5. Strategy Formulation: Situation Analysis and Business Strategy. 6. Strategy Formulation: Corporate Strategy. 7. Strategy Formulation: Functional Strategy and Strategic Choice. 8. Strategy Implementation: Organizing for Action. 9. Strategy Implementation: Staffing and Directing. 10. Evaluation and Control. 11. Strategic Issues in Managing Technology and Innovation. 12. Strategic Issues in Entrepreneurial Ventures and Small Businesses. 13. Strategic Issues in Not-for-Profit Organizations. 14. Suggestions for Case Analysis. Cases Section A. Corporate Governance: Questions of Executive Leadership. 1. The Recalcitrant Director at Byte Products, Inc.: Corporate Legality versus Corporate Responsibility, Dan R. Dalton, Richard A. Cosier, Cathy A. Enz. 2. The Wallace Group, Laurence J. Stybel. Section B. Environmental Issues: Questions of Social Responsibilities and Ethics. 3. The Audit, John A. Kilpatrick, Gamewell D. Gantt, George A. Johnson. 4. Brookstone Hospice: Heel or Heroine? Shirley F. Olson, Sharon F. Meadows. Section C. International Issues in Strategic Management. 5. Singapore Telecom: Strategic Challenges in a Turbulent Environment, Loizos Heracleous, Kulwant Singh 6. Hewlett-Packard Company in Vietnam, Geok Theng Lau. 7. The Body Shop International PLC: Anita Roddick, OBE, Ellie A. Forgarty, Joyce P. Vincelette, Thomas L. Wheelen. 8. Waterford Crystal, PLC. (2000): The Millennium, Thomas L. Wheelen, Edward Kosobov, Philip H. Anderson, Kathryn E. Wheelen. Section D. General Issues in Strategic Management. Industry One: Internet/Software. 9. Larry EllisonEntrepreneurial Spirit at Oracle Corporation (2000), Joyce P. Vincelette, Ellie A. Fogarty, Thomas L. Wheelen. 10. Cisco Systems, Inc, Michael I. Eizenberg, Donna A. Gallo, Irene Hagenbuck, Alan N. Hoffman. 11. Sun Microsystems, Inc. (2001), Ellie A. Fogarty, Joyce P. Vincelette, Thomas L. Wheelen. Industry Two: Internet Companies (wwwcom). 12. drkoop.com, Nicole Herskowitz, Fred Howard, Michael Iverson, Janet Mehlhop, Pilar Speer. 13. WingspanBank.com, Laura Cooke, Liza Hovey, Hyung Kim, Paul Rakowski. Industry Three: Computers. 14. Apple Computer Inc. (2000): Here We Go Again, David B. Croll, Gordon P. Croll, Andrew J. Croll. 15. Carly Fiorina: The Reinvention of Hewlett-Packard Company, Patricia Ryan. Industry Four: Recreation and Leisurer. 16. Harley-Davidson, Inc.: The 95th Anniversary, Thomas L. Wheelen, Kathryn E. Wheelen, Thomas L. Wheelen, II, Richard D. Wheelen. 17. Carnival Corporation, Michael J. Keeffe, John K. Ross, III, Bill J. Middlebrook. 18. Reebok International, Ltd.: Customer Revlot, Thomas L. Wheelen, Moustafa H. Abdelsamad, Stanley R. Sitnik. Industry Five: Major Home Appliances. 19. The U.S. Major Home Appliance Industry: Domestic versus Global Strategies, J. David Hunger. 20. Maytag Corporation: Back to Basics, J. David Hunger. Industry Six: Mass Merchandising/Distribution. 21. Kmart Corporation (2000): Seeking Customer Acceptance and Preference, James W. Camerius. 22
Synopsis
For senior-level and introductory graduate-level courses in Strategic Management and Business Policy. This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location., For senior-level and introductory graduate-level courses in Strategic Management and Business Policy. This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location. *NEW - Emphasis on the Internet in every chapter Includes a boxed insert illustrating a related Internet issue. - Supplies students with a major section on the impact of the Internet upon the content discussed in that chapter. *NEW - Added section on the Matrix of Change.- Describes a way to compare the impact of a proposed program. *NEW - A Global Issue box in every chapter.- Highlights an important topic that relates to the specific content of each chapter. *NEW - Updated and revised content in every chapter. - Gives students access to the latest information on the topics discussed. *NEW - Updated illustrative examp
LC Classification Number
HD30.28.W43 2002
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