Cashvertising Online : How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response by Drew Eric Whitman (2023, Trade Paperback)

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Cashvertising Online: How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response by Drew Eric Whitman [Paperback]

About this product

Product Identifiers

PublisherRed Wheel/Weiser
ISBN-101632652056
ISBN-139781632652058
eBay Product ID (ePID)2332290835

Product Key Features

Book TitleCashvertising Online : How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response
Number of Pages240 Pages
LanguageEnglish
Publication Year2023
TopicMarketing / General, E-Commerce / Internet Marketing, Commerce, Advertising & Promotion
IllustratorYes
GenreBusiness & Economics
AuthorDrew Eric Whitman
Book SeriesCashvertising Ser.
FormatTrade Paperback

Dimensions

Item Height0.8 in
Item Weight11.3 Oz
Item Length8.8 in
Item Width6 in

Additional Product Features

Intended AudienceTrade
LCCN2023-016083
Reviews"Insightful and accessible. Drew Eric Whitman has distilled advertising dos and don'ts into simple changes that will help you create more effective ads." --Jonah Berger, Wharton professor and bestselling author of Contagious, The Catalyst, and Magic Words "Fasten your seatbelt! This book is like attending an intense, live seminar packed with the latest tips, tricks, and techniques--all based on sound scientific research--about what persuades online consumers to buy. Best of all, it's 100 percent practical. You can start using it tonight and see dramatic changes in your response." --Dr. Joe Vitale, author of Hypnotic Writing and Buying Trances "Dr. Direct hits it out of the park again! Cashvertising Online is so good--so full of powerful, quantifiable tips based on actual research--that I found myself taking notes like a diligent college student. At the same time, Whitman's easy, conversational style makes for a delightful read. If you really want to smash the competition in the age of social media, this book is an absolute must." --Richard Bayan, author of Words That Sell "This book unlocks a treasure-trove of practical, 'real world' marketing strategies designed to maximize your online potential." --Thomas A. Freese, bestselling author of Secrets of Question Based Selling " Cashvertising Online is a fascinating read. What I love most about this book is the continuation of up-to-date research and the psychology behind the results. The practical steps make it invaluable. For me, the twenty-nine ways to make ads more effective and fifty powerful opt-in headlines reinforce that this is a manual for success. This is a book to keep close to hand when working on your ads and campaigns." --Patricia Fripp, past president of the National Speakers Association and author of Deliver Unforgettable Presentations "If you want to make money online today, you need this book. With simple and powerful insights that you can use to up your ads game, Cashvertising Online is the book you must implement--or be left in the dust by your competition." --Phil Gerbyshak, social selling pioneer and author of Zero Dollar Consultancy
SynopsisThe latest book from Dr. Direct! will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author's bestselling book Cashvertising . Are you frustrated by lousy response to your online ads and posts? Are people not reading, clicking, or buying? Stop the guesswork! Millions of dollars have already been invested in extensive advertising research uncovering what works, what doesn't, and the most effective strategies for skyrocketing your response rate, sales, and reports. Why reinvent the wheel? By analyzing studies conducted on thousands of ads, millions of emails, and billions of clicks, the renowned author of the bestselling Cashvertising --Drew Eric Whitman--distills years of experience and exhaustive testing into actionable techniques ready for you to inject new life into your ads, emails, web pages, and posts for profit-boosting results. To create successful Facebook, Instagram, and X (formerly Twitter) ads, not only do you need to know copywriting basics, but you also need to understand the highly personal nature of the medium. The successful copywriter needs to make the shift to the highly personal "you and me" approach and learn how to sell without expressing the typical appearance of salesmanship. Whether you're looking to refine your existing campaigns or venture into the world of online advertising for the first time, Cashvertising Online provides the tools and expertise you need to base your ads on science instead of guesswork, examining the hidden principles specific to actual successful online ads and email promotions and the numerous and potent psychological techniques they employ that make them so persuasive. You'll craft compelling campaigns and generate remarkable results . . . all based on exhaustive studies and real-world testing. No fluff or filler, it's fast reading, fun, and 100 percent practical., The latest book from Dr. Direct! will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author's bestselling book Cashvertising . Are you frustrated by lousy response to your online ads and posts? Are people not reading, clicking, or buying? Stop the guesswork! Millions of dollars have already been invested in extensive advertising research uncovering what works, what doesn't, and the most effective strategies for skyrocketing your response rate, sales, and reports. Why reinvent the wheel? By analysing studies conducted on thousands of ads, millions of emails, and billions of clicks, the renowned author of the bestselling Cashvertising -- Drew Eric Whitman -- distills years of experience and exhaustive testing into actionable techniques ready for you to inject new life into your ads, emails, web pages, and posts for profit-boosting results. To create successful Facebook, Instagram, and X (formerly Twitter) ads, not only do you need to know copywriting basics, but you also need to understand the highly personal nature of the medium. The successful copywriter needs to make the shift to the highly personal 'you and me' approach and learn how to sell without expressing the typical appearance of salesmanship. Whether you're looking to refine your existing campaigns or venture into the world of online advertising for the first time, Cashvertising Online provides the tools and expertise you need to base your ads on science instead of guesswork, examining the hidden principles specific to actual successful online ads and email promotions and the numerous and potent psychological techniques they employ that make them so persuasive. You'll craft compelling campaigns and generate remarkable results...all based on exhaustive studies and real-world testing. No fluff or filler, it's fast reading, fun, and 100 percent practical.
LC Classification NumberHF6146.I58.W49 2023

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