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The Mal Warwick Fundraising Ser.: Revolution in the Mailbox : Your Guide to Successful Direct Mail Fundraising by Mal Warwick (2004, Hardcover)

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$183.81

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Condition:

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New Hard cover

About this product

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0787964298
ISBN-13
9780787964290
eBay Product ID (ePID)
6027305

Product Key Features

Number of Pages
352 Pages
Language
English
Publication Name
Revolution in the Mailbox : Your Guide to Successful Direct Mail Fundraising
Publication Year
2004
Subject
Nonprofit Organizations & Charities / Fundraising & Grants, Nonprofit Organizations & Charities / Management & Leadership, Marketing / Direct
Type
Textbook
Author
Mal Warwick
Subject Area
Business & Economics
Series
The Mal Warwick Fundraising Ser.
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
25.6 Oz
Item Length
9.5 in
Item Width
7.3 in

Additional Product Features

Edition Number
2
Intended Audience
Scholarly & Professional
LCCN
2003-025427
Dewey Edition
22
Series Volume Number
3
Illustrated
Yes
Dewey Decimal
658.15/224
Synopsis
This updated edition of Mal Warwick's landmark book Revolution in the Mailbox has been thoroughly revised to provide your nonprofit organization with the most current and comprehensive survey of direct mail fundraising available anywhere. If you follow Warwick's practical, down-to-earth advice, direct mail will help your organization grow, gain visibility, involve your donors, increase its efficiency, and achieve financial stability. Written in an easy, conversational style, this latest edition is filled with real-world examples and illustrations showing how you can realize the full potential of direct mail by putting it to work as a strategic tool., Among the many fundraising techniques available to nonprofit organizations, only direct mail both delivers consistent results and helps build a broader donor base over time. Revolution in the Mailbox is the most comprehensive survey of direct mail fundraising in the public interest.
LC Classification Number
HF5415.126

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