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TYPE AND IMAGE: THE LANGUAGE OF GRAPHIC DESIGN By Philip B. Meggs Mint Condition
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eBay item number:186395817099
Item specifics
- Condition
- Like New
- Seller Notes
- ISBN-10
- 0471284920
- Book Title
- Type and Image: The Language of Graphic Design
- ISBN
- 9780471284925
- Subject Area
- Design
- Publication Name
- Type and Image : the Language of Graphic Design
- Item Length
- 10.9 in
- Publisher
- Wiley & Sons, Incorporated, John
- Subject
- Graphic Arts / Typography, Graphic Arts / General
- Publication Year
- 1992
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.5 in
- Item Width
- 8.5 in
- Item Weight
- 27.1 Oz
- Number of Pages
- 208 Pages
About this product
Product Information
Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design-- sings, symbols, words, pictures, and supporting forms--are analyzed and explained. Graphic design's ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America's outstanding graphic designers, and keen insights in Type and Image.
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471284920
ISBN-13
9780471284925
eBay Product ID (ePID)
635182
Product Key Features
Publication Name
Type and Image : the Language of Graphic Design
Format
Trade Paperback
Language
English
Subject
Graphic Arts / Typography, Graphic Arts / General
Publication Year
1992
Type
Textbook
Subject Area
Design
Number of Pages
208 Pages
Dimensions
Item Length
10.9 in
Item Height
0.5 in
Item Width
8.5 in
Item Weight
27.1 Oz
Additional Product Features
Intended Audience
Scholarly & Professional
Table of Content
The Elements of Graphic Design. The Union of Word and Picture. Graphic Space. Graphic Resonance. The Design Process. Epilogue. Notes. Bibliography. Picture Credits. Index.
Copyright Date
1992
Dewey Decimal
741.6
Dewey Edition
21
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:186395817099
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Description of item was very accurate. Price and shipping costs were reasonable. Book was minimally packaged but arrived promptly in very good condition . Communication is clear and prompt. Would buy from this seller again.
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Description of item was very accurate. Price and shipping costs were reasonable. Items were well packaged. and arrived promptly in good condition. Communication is clear and prompt. Would buy from this seller again.
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Fantastic seller to deal with. Kept me informed and were super helpful and friendly. Provided tracking information so I could see where my order was and when to expect delivery. Considering that it had to come from the States, it arrived here in the UK very quickly. Very well packaged and exactly as described, I’m delighted with my dvd. Thank you so very much for your 5* service 😊
Product ratings and reviews
Most relevant reviews
- Feb 06, 2010
Good book for design students