Picture 1 of 6
Picture 1 of 6
MKTG (with MKTG Online, 1 term (6 months) Printed Access Card) - VERY GOOD
US $24.99
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4 available
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Located in: Raymore, Missouri, United States
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Estimated between Tue, May 28 and Thu, May 30 to 43230
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Seller assumes all responsibility for this listing.
eBay item number:185979265164
Item specifics
- Condition
- Brand
- Unbranded
- MPN
- Does not apply
- ISBN
- 9781337407588
- Book Title
- Bundle: Mktg, 12th + Mindtap Marketing, 1 Term (6 Months) Printed Access Card
- Item Length
- 10.8in
- Publisher
- Cengage South-Western
- Publication Year
- 2018
- Format
- Trade Paperback / Mixed Lot
- Language
- English
- Item Height
- 0.8in
- Features
- Revised
- Genre
- Business & Economics
- Topic
- Marketing / General, General
- Item Width
- 8.5in
- Item Weight
- 35.6 Oz
- Number of Pages
- 400 Pages
About this product
Product Information
Students save money when purchasing bundled products. This bundle contains Lamb/Hair/McDaniel's MKTG, 12th Edition, and access to MindTap for one term via printed access card. With a single login for MindTap, you can connect with your instructor, organize coursework and have access to a range of study tools, including an e-book and apps all in one place! MindTap helps you learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes.
Product Identifiers
Publisher
Cengage South-Western
ISBN-10
1337407585
ISBN-13
9781337407588
eBay Product ID (ePID)
239701790
Product Key Features
Book Title
Bundle: Mktg, 12th + Mindtap Marketing, 1 Term (6 Months) Printed Access Card
Format
Trade Paperback / Mixed Lot
Language
English
Features
Revised
Topic
Marketing / General, General
Publication Year
2018
Genre
Business & Economics
Number of Pages
400 Pages
Dimensions
Item Length
10.8in
Item Height
0.8in
Item Width
8.5in
Item Weight
35.6 Oz
Additional Product Features
Lc Classification Number
Hf5415
Edition Description
Revised Edition
Edition Number
12
Reviews
The online help was great. The games made it so it wasn't boring and I retained more of the information., I like the online quizzes. They are very helpful. So are the chapter review cards. I use them before each exam.
Table of Content
Part I: THE WORLD OF MARKETING.1. An Overview of Marketing.2. Strategic Planning for Competitive Advantage.3. Ethics and Social Responsibility.4. The Marketing Environment.5. Developing a Global Vision.Part II: ANALYZING MARKETING OPPORTUNITIES.6. Consumer Decision Making.7. Business Marketing.8. Segmenting and Targeting Markets.9. Marketing Research.Part III: PRODUCT DECISIONS.10. Product Concepts.11. Developing and Managing Products.12.Services and Nonprofit Organization Marketing.Part IV: DISTRIBUTION DECISIONS. 13. Supply Chain Management and Marketing Channels.14. Retailing.Part V: PROMOTION AND COMMUNICATION STRATEGIES.15. Marketing Communications.16. Advertising, Public Relations, and Sales Promotion.17. Personal Selling and Sales Management.18. Social Media and Marketing.Part VI: PRICING DECISIONS.19. Pricing Concepts.Endnotes.Index.Student/Instructor Review Cards.
Copyright Date
2019
Lccn
2017-954064
Dewey Decimal
658.8
Series
Mindtap Course List Ser.
Dewey Edition
23
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:185979265164
Shipping and handling
Item location:
Raymore, Missouri, United States
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| Shipping and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| US $5.61 | United States | Economy Shipping (USPS Media MailTM) | Estimated between Tue, May 28 and Thu, May 30 to 43230 |
| Handling time |
|---|
| Will usually ship within 1 business day of receiving cleared payment. |
| Taxes |
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| Return policy details |
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| Seller does not accept returns |
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Seller feedback (290)
o***2 (0)- Feedback left by buyer.
Past 6 months
Verified purchase
Item exactly as described. The seller communicates fast. The item arrived quickly. I would buy from this seller again.
4***4 (11)- Feedback left by buyer.
Past 6 months
Verified purchase
The seller was cool at negotiating a better price for the book and had it shipped to me quickly. Great condition as well!
1***r (732)- Feedback left by buyer.
Past year
Verified purchase
Great buying experience! Just as described, fair price, arrived safely--textbook is in fabulous condition and saved us a good bit of money for the course--thanks!
Product ratings and reviews
Most relevant reviews
- Jan 26, 2021
Arrived on schedule
Verified purchase: YesCondition: Pre-OwnedSold by: remankins44
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