Writing for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications by Stephen A. Kliment (2006, Hardcover)

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About this product

Product Identifiers

PublisherNorton & Company, Incorporated, w. w.
ISBN-100393731855
ISBN-139780393731859
eBay Product ID (ePID)48642623

Product Key Features

Edition2
Book TitleWriting for Design Professionals : A Guide to Writing Successful Proposals, Letters, Brochures, Portfolios, Reports, Presentations, and Job Applications
Number of Pages228 Pages
LanguageEnglish
TopicEngineering (General), Reference, Professional Practice, General
Publication Year2006
IllustratorYes
GenreDesign, Technology & Engineering, Architecture
AuthorStephen A. Kliment
FormatHardcover

Dimensions

Item Height0 in
Item Weight27.7 Oz
Item Length0.8 in
Item Width0.4 in

Additional Product Features

Intended AudienceTrade
LCCN2005-054360
Dewey Edition22
ReviewsThe list of resources is particularly helpful...Kliment wisely adds a chapter on making a career out of writing.
Dewey Decimal720/.68/8
SynopsisNow in its second edition--updated and expanded to address such issues as email etiquette and Web-based marketing, communication, and job searches--the best-selling Writing for Design Professionals is the standard guide for mastering the complexities of effective writing in professional practice. Stephen A. Kliment explains the principles of clear writing, from the formal "Dear Ms. Jones: I recently visited Polk Street Elementary School, and I agree the facility urgently needs to be modernized to make way for the progressive teaching techniques you have planned for your school district.... I believe that my firm, Izumi Associates, can make this happen" to the punchy remarks of the late William Caudill, "Say 'frog, ' we'll jump." Dozens of sample letters, proposals, brochures, reports, book reviews, oral presentations, staff communications, and more--all drawn from the world of practice, and in both print and electronic formats--guide readers through the ins and outs of composing the end-products of writing. Writing for Design Professionals is organized for easy reference, and includes the following topics: - marketing: Web sites, correspondence, brochures and portfolios, proposals, newsletters, and other promotional tools- project writing- writing in school- job applications and Web-based job boards- writing in academe- writing for the media- writing as a career- public speaking plus: how to avoid jargon and gender-specific language, tailor your writing to your audience, enhance your writing with appropriate graphics, write to international clients, write as a product manufacturer, and measure the impact of what you write. Resources include lists of design media.Like a trustworthy desk-side consultant, Writing for Design Professionals, Second Edition , should be next to the computer of every architect, planner, interior designer, engineer, and student who wishes to present a polished, professional image through effective written communication., How well do you write? Written and oral communication play a vital role in advancing the careers of design professionals (and students), yet few design schools offer training, and few resources exist to help designers improve their writing skills., Stephen A. Kliment explains the principles of clear writing, from the formal "Dear Ms. Jones: I recently visited Polk Street Elementary School, and I agree the facility urgently needs to be modernized to make way for the progressive teaching techniques you have planned for your school district.... I believe that my firm, Izumi Associates, can make this happen" to the punchy remarks of the late William Caudill, "Say 'frog, ' we'll jump." Dozens of sample letters, proposals, brochures, reports, book reviews, oral presentations, staff communications, and more--all drawn from the world of practice, and in both print and electronic formats--guide readers through the ins and outs of composing the end-products of writing. Writing for Design Professionals is organized for easy reference, and includes the following topics: - marketing: Web sites, correspondence, brochures and portfolios, proposals, newsletters, and other promotional tools- project writing- writing in school- job applications and Web-based job boards- writing in academe- writing for the media- writing as a career- public speaking plus: how to avoid jargon and gender-specific language, tailor your writing to your audience, enhance your writing with appropriate graphics, write to international clients, write as a product manufacturer, and measure the impact of what you write. Resources include lists of design media.Like a trustworthy desk-side consultant, Writing for Design Professionals, Second Edition , should be next to the computer of every architect, planner, interior designer, engineer, and student who wishes to present a polished, professional image through effective written communication., Now in its second edition-updated and expanded to address such issues as email etiquette and Web-based marketing, communication, and job searches-the best-selling Writing for Design Professionals is the standard guide for mastering the complexities of effective writing in professional practice. Stephen A. Kliment explains the principles of clear writing, from the formal "Dear Ms. Jones: I recently visited Polk Street Elementary School, and I agree the facility urgently needs to be modernized to make way for the progressive teaching techniques you have planned for your school district.... I believe that my firm, Izumi Associates, can make this happen" to the punchy remarks of the late William Caudill, "Say 'frog,' we'll jump." Dozens of sample letters, proposals, brochures, reports, book reviews, oral presentations, staff communications, and more-all drawn from the world of practice, and in both print and electronic formats-guide readers through the ins and outs of composing the end-products of writing. Writing for Design Professionals is organized for easy reference, and includes the following topics:* marketing: Web sites, correspondence, brochures and portfolios, proposals, newsletters, and other promotional tools* project writing* writing in school* job applications and Web-based job boards* writing in academe* writing for the media* writing as a career* public speaking plus: how to avoid jargon and gender-specific language, tailor your writing to your audience, enhance your writing with appropriate graphics, write to international clients, write as a product manufacturer, and measure the impact of what you write. Resources include lists of design media.Like a trustworthy desk-side consultant, Writing for Design Professionals, Second Edition, should be next to the computer of every architect, planner, interior designer, engineer, and student who wishes to present a polished, professional image through effective written communication.
LC Classification NumberNA1996.K57 2006

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