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Icarus Deception : How High Will You Fly? by Seth Godin (2012, Hardcover)

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Icarus Deception : How High Will You Fly? by Seth Godin (2012, Hardcover)

About this product

Product Identifiers

PublisherPenguin Publishing Group

ISBN-101591846072

ISBN-139781591846079

eBay Product ID (ePID)143563236

Product Key Features

Book TitleIcarus Deception : How High Will You Fly?

Number of Pages256 Pages

LanguageEnglish

TopicPersonal Success, Motivational, Creativity

Publication Year2012

IllustratorYes

GenreSelf-Help, Business & Economics

AuthorSeth Godin

FormatHardcover

Dimensions

Item Height0.9 in

Item Weight13.2 Oz

Item Length8.6 in

Item Width5.8 in

Additional Product Features

Intended AudienceTrade

LCCN2012-035390

Dewey Edition23

TitleLeadingThe

Grade FromTwelfth Grade

Dewey Decimal650.1

SynopsisIn Seth Godin's most inspiring book, he challenges readers to find the courage to treat their work as a form of art Everyone knows that Icarus's father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn't want employees to believe that obedience and conformity are the keys to success? But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe. The safety zone has moved. Conformity no longer leads to comfort. But the good news is that creativity is scarce and more valuable than ever. So is choosing to do something unpredictable and brave: Make art. Being an artist isn't a genetic disposition or a specific talent. It's an attitude we can all adopt. It's a hunger to seize new ground, make connections, and work without a map. If you do those things you're an artist, no matter what it says on your business card. Godin shows us how it's possible and convinces us why it's essential.

LC Classification NumberHF5386.G552 2012