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Effective SEO and Content Marketing: The Ultimate Guide for Maximizing Free Web
AU $65.57
ApproximatelyUS $43.59
Condition:
2 available
Shipping:
AU $15.35 (approx US $10.20) International Standard : tracked-no signature (7 to 15 business days). See detailsfor shipping
International shipment of items may be subject to customs processing and additional charges.
Located in: Melbourne, Australia
Delivery:
Estimated between Thu, Jun 13 and Tue, Jun 25 to 43230
This item has an extended handling time and a delivery estimate greater than 6 business days.
Please allow additional time if international delivery is subject to customs processing.
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eBay item number:156194542235
Item specifics
- Condition
- ISBN-13
- 9781119628859
- Book Title
- Effective SEO and Content Marketing
- ISBN
- 9781119628859
- Publication Year
- 2020
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Effective Seo and Content Marketing: the Ultimate Guide for Maximizing Free Web Traffic
- Item Height
- 223mm
- Publisher
- John Wiley & Sons Inc
- Item Width
- 160mm
- Subject
- Computer Science
- Item Weight
- 360g
- Number of Pages
- 336 Pages
About this product
Product Information
Get beyond the basics and see how modern-day users are reimaging the SEO process SEO is often underutilized and overlooked across the marketing realm today. SEO is not merely trying to improve your website ranking on Google, but it can spark and optimize ideas. Above all it can help improve the amount of free traffic coming to your web properties. This book provides you with a comprehensive approach to make sure marketing spend is utilized as effectively as possible and deliver the best ROI for your brand and business. Maximizing your organic (free) traffic channels should be a top priority and this book will provide you with insight on how to do that. From working with social media influencers to steering creative ideas and campaigns, modern day SEO requires a full-service perspective of marketing and its processes. General education on SEO and organic content marking Understanding which search engines to focus on How SEO and content can solve business problems Building a new brand through SEO and content Identifying who your true competitors are Which Analytics reports you should be regularly monitoring How to establish research channels that can inform your business initiatives Building personas and audience purchase journeys Prioritizing locations, demographics and countries What needs to be in place to maximize free traffic levels to your brands assets Understanding all the key tasks and attributes for an effective content program Data-Driven Content: Detailed instruction on how to use data to inform content responses, ideas and asset types Understanding different content asset types from standard items like articles to highly advanced assets like films, podcasts, white papers and other assets Calculating ROI for SEO and Content initiatives Small business marketing via content and SEO and having the right small business mindset for success Website and content design considerations (accessibility, principles of marketing) Optimizing for the future and looking at other search venues Amazon Optimization YouTube Optimization App Store Optimization (ASO) Podcast Optimization Optimizing Blogs and other off-site content Prepping and optimizing for the newest technologies, including voice search, artificial intelligence, and content discovery vehicles How to build an optimization path and programs that drive results and manage risks In addition to learning the most effective processes to structure your SEO, you will have access to bonus materials that accompany this book which will include worksheets, checklists, creative brief examples, quizzes, and best interview questions when hiring an SEO specialist. Modern-day marketers, business owners, and brand managers, this book is for you!
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9781119628859
eBay Product ID (ePID)
7046407005
Product Key Features
Publication Name
Effective Seo and Content Marketing: the Ultimate Guide for Maximizing Free Web Traffic
Format
Paperback
Language
English
Subject
Computer Science
Publication Year
2020
Type
Textbook
Number of Pages
336 Pages
Dimensions
Item Height
223mm
Item Width
160mm
Item Weight
360g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
Value Added Tax Number:
- AU 82107909133
- GB 293967539
Seller assumes all responsibility for this listing.
eBay item number:156194542235
Shipping and handling
Item location:
Melbourne, Australia
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Worldwide
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Afghanistan, Algeria, American Samoa, Angola, Anguilla, Armenia, Azerbaijan Republic, Bangladesh, Belarus, Benin, Bhutan, Bolivia, Botswana, Burkina Faso, Burundi, Cambodia, Cameroon, Cape Verde Islands, Central African Republic, Chad, Comoros, Costa Rica, Côte d'Ivoire (Ivory Coast), Democratic Republic of the Congo, Djibouti, Dominica, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Ethiopia, Fiji, French Guiana, French Polynesia, Gabon Republic, Gambia, Georgia, Ghana, Guadeloupe, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Honduras, India, Iraq, Ireland, Jamaica, Kazakhstan, Kenya, Kyrgyzstan, Lebanon, Lesotho, Liberia, Libya, Madagascar, Malawi, Mali, Martinique, Mauritania, Mauritius, Mayotte, Moldova, Mongolia, Morocco, Mozambique, Namibia, New Caledonia, Nicaragua, Niger, Nigeria, North Korea, Pakistan, Papua New Guinea, Paraguay, Peru, Puerto Rico, Republic of the Congo, Reunion, Russian Federation, Rwanda, Saint Helena, Senegal, Seychelles, Sierra Leone, Somalia, South Korea, Suriname, Svalbard and Jan Mayen, Swaziland, Syria, Tajikistan, Tanzania, Togo, Tonga, Trinidad and Tobago, Tunisia, Turkmenistan, Tuvalu, Uganda, Ukraine, United Kingdom, Uzbekistan, Vanuatu, Venezuela, Virgin Islands (U.S.), Western Sahara, Western Samoa, Yemen, Zambia, Zimbabwe
| Shipping and handling | Each additional item | To | Service | Delivery*See Delivery notes |
|---|---|---|---|---|
| AU $15.35 (approx US $10.20) | AU $15.35 (approx US $10.20) | United States | International Standard : tracked-no signature (7 to 15 business days) | Estimated between Thu, Jun 13 and Tue, Jun 25 to 43230 |
| Handling time |
|---|
| Will ship within 5 business days of receiving cleared payment. The seller has specified an extended handling time for this item. |
| Taxes |
|---|
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Return policy
| After receiving the item, contact seller within | Return shipping |
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| 30 days | Buyer pays for return shipping |
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A awesome KJV Holy Bible which is highly recommended. Arrived very quickly and safely from a wonderful Courier. Great communication in all levels from all concerned. I bought this majestic Holy Bible from this very reputable, most professional and experienced Seller for an affordable price including postage rates. I note this Seller as my favourite and highly recommended as your go to for their huge variety of excellent products. Just perfect A++++++++++++
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Seller had great communication, shipped efficiently, great book, as described.