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MKTG 9 (with Online, 1 term (6 months) Printed Access Card) (New, Engaging Tit..

Don't Feed The Pig
(196)
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US $6.87
Condition:
Good
“- CODE INCLUDED - -Used Texts May Have Used Book Stickers on the Cover. Used texts may NOT contain ”... Read moreabout condition
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Free local pickup from Dayton, Ohio, United States 45458
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Located in: Dayton, Ohio, United States
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Estimated between Fri, Nov 7 and Thu, Nov 13 to 94104
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eBay item number:154988729631
Last updated on Oct 09, 2025 07:48:16 PDTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller Notes
“- CODE INCLUDED - -Used Texts May Have Used Book Stickers on the Cover. Used texts may NOT contain ...
ISBN
9781285860169
Book Title
Mktg 9 (With Online, 1 Term (6 Months) Printed Access Card)
Book Series
New, Engaging Titles from 4ltr Press Ser.
Publisher
Cengage Learning
Item Length
10.7 in
Edition
9
Publication Year
2015
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.7 in
Author
Charles W. Lamb, Joe F. Hair, Carl Mcdaniel
Genre
Business & Economics
Topic
Marketing / General, General
Item Weight
36.9 Oz
Item Width
8.4 in
Number of Pages
432 Pages
Category

About this product

Product Identifiers

Publisher
Cengage Learning
ISBN-10
1285860160
ISBN-13
9781285860169
eBay Product ID (ePID)
202561248

Product Key Features

Edition
9
Book Title
Mktg 9 (With Online, 1 Term (6 Months) Printed Access Card)
Number of Pages
432 Pages
Language
English
Publication Year
2015
Topic
Marketing / General, General
Illustrator
Yes
Genre
Business & Economics
Author
Charles W. Lamb, Joe F. Hair, Carl Mcdaniel
Book Series
New, Engaging Titles from 4ltr Press Ser.
Format
Trade Paperback

Dimensions

Item Height
0.7 in
Item Weight
36.9 Oz
Item Length
10.7 in
Item Width
8.4 in

Additional Product Features

LCCN
2014-953380
Dewey Edition
23
Reviews
The online help was great. The games made it so it wasn't boring and I retained more of the information., I like the online quizzes. They are very helpful. So are the chapter review cards. I use them before each exam.
Dewey Decimal
658.8
Table Of Content
1. An Overview of Marketing. 2. Strategic Planning for Competitive Advantage. 3. Ethics and Social Responsibility. 4. The Marketing Environment. 5. Developing a Global Vision. 6. Consumer Decision Making. 7. Business Marketing. 8. Segmenting and Targeting Markets. 9. Marketing Research. 10. Product Concepts. 11. Developing and Managing Products. 12. Services and Nonprofit Organization Marketing. 13. Supply Chain Management. 14. Marketing Channels. 15. Retailing. 16. Marketing Communications. 17. Advertising, Public Relations, and Sales Promotion. 18. Personal Selling and Sales Management. 19. Social Media and Marketing. 20. Pricing Concepts. 21. Setting the Right Price.
Synopsis
Created by the continuous feedback of a "student-tested, faculty-approved" process, MKTG 9 (Print + Online) maximizes student effort and engagement by empowering them to direct their own learning, through as single, affordable course solution. MKTG 9 offers full coverage of a course concepts through unique resources and features that reflect the natural study habits of students, accompanied by straightforward assignment options for instructors.
LC Classification Number
HF5415

Item description from the seller

About this seller

Don't Feed The Pig

100% positive feedback•690 items sold

Joined Aug 2018
Usually responds within 24 hours
We are a husband and wife family company. We both have medical conditions, but enjoy finding unique or fun items for people. We also try to recycle boxes and stuffing for shipping to cut down on ...
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Average for the last 12 months
Accurate description
5.0
Reasonable shipping cost
4.9
Shipping speed
5.0
Communication
5.0

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4.0
4 product ratings
  • 1 users rated this 5 out of 5 stars
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  • by tscash540
    Feb 02, 2016

    College Textbook

    This textbook meets requirements for a college course being taken. I'm only reading it for the purpose of the course.

    Verified purchase: YesCondition: Pre-OwnedSold by: suryboom

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