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The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

by Galloway, Scott | PB | Acceptable
US $5.28
Condition:
Acceptable
Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ... Read moreabout condition
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eBay item number:145345058219
Last updated on Jun 19, 2024 00:51:52 PDTView all revisionsView all revisions

Item specifics

Condition
Acceptable
A book with obvious wear. May have some damage to the cover but integrity still intact. The binding may be slightly damaged but integrity is still intact. Possible writing in margins, possible underlining and highlighting of text, but no missing pages or anything that would compromise the legibility or understanding of the text. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller Notes
“Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ...
Binding
Paperback
Weight
0 lbs
Product Group
Book
IsTextBook
No
ISBN
0735213674
Book Title
Four : the Hidden D N A of Amazon, Apple, Facebook, and Google
Publisher
Penguin Publishing Group
Item Length
8.4 in
Publication Year
2018
Format
Trade Paperback
Language
English
Item Height
0.8 in
Author
Scott Galloway
Genre
Technology & Engineering, Computers, Business & Economics, Social Science
Topic
Industries / Computers & Information Technology, Personal Success, Web / Social Media, Social Aspects, Sociology / General, Web / Search Engines, E-Commerce / General (See Also Computers / Electronic Commerce), Economics / Theory
Item Weight
10.8 Oz
Item Width
5.5 in
Number of Pages
336 Pages

About this product

Product Information

NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these compa­nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world's first trillion-dollar company, can anyone chal­lenge them? In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

Product Identifiers

Publisher
Penguin Publishing Group
ISBN-10
0735213674
ISBN-13
9780735213678
eBay Product ID (ePID)
24038809620

Product Key Features

Book Title
Four : the Hidden D N A of Amazon, Apple, Facebook, and Google
Number of Pages
336 Pages
Language
English
Publication Year
2018
Topic
Industries / Computers & Information Technology, Personal Success, Web / Social Media, Social Aspects, Sociology / General, Web / Search Engines, E-Commerce / General (See Also Computers / Electronic Commerce), Economics / Theory
Genre
Technology & Engineering, Computers, Business & Economics, Social Science
Author
Scott Galloway
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
10.8 Oz
Item Length
8.4 in
Item Width
5.5 in

Additional Product Features

Intended Audience
Trade
Dewey Edition
23
Reviews
"An existential alarm bell wrapped in a business lesson wrapped in an entertaining and often hilarious (and, yes, occasionally blue-languaged) series of stories built with great writing. It keeps you entertained to make sure you're informed." - 800-CEO-READ "Galloway takes the reader through a refreshingly clear-eyed look at the nature of dominance at Amazon.com Inc., Apple Inc., Facebook Inc. and Google. He is interested in how these companies become more valuable with use instead of less, how they benefit from low cost of capital and the implications for things [that] could further strengthen their dominance." -- Brad Stone, Bloomberg Technology "As the power of technology's biggest companies comes under more scrutiny, NYU business professor Galloway reveals how Amazon, Apple, Facebook, and Google built massive empires." --Publishers Weekly, "The Top 10 Business Books of Fall 2017" "This is that rare book that not only informs but entertains. You'll never look at these four companies the same way again." - Jonah Berger, author of Contagious "Scott Galloway is honest, outrageous, and provocative. This book will trigger your flight-or-fight nervous system like no other and in doing so challenge you to truly think differently." --Calvin McDonald, CEO of Sephora "The Four is an essential, wide-ranging powerhouse of a book that, like Scott Gal­loway himself, marries equal parts incisive, entertaining, and biting. As in his leg­endary MBA lectures, Galloway tells it like it is, sparing no business titan and no juggernaut corporation from well-deserved criticism. A must read." --Adam Alter, author of Drunk Tank Pink "If there is a blunter, more opinionated, faster-talking expert on the Internet than Scott Galloway, I haven't come across him. Or her." --Philip Elmer-DeWitt, Fortune "Scott Galloway's The Four is a bareback ride upon the four horses of the economic apocalypse - Apple, Amazon, Facebook and Google. It is a timely exposition of the nature and concentration of power in the world today and, as a result, is much more than just a business book...The book contains more insights and provocative ideas than Amazon has Boeing 767s... My recommendation is to walk down to your local book store and buy this - or more likely, buy it on Amazon." Tom Upchurch , Wired
Lccn
2018-418139
Dewey Decimal
338.7/61004678
Lc Classification Number
Hd9999.I492g35 2018
Copyright Date
2018

Item description from the seller

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    Verified purchase: YesCondition: Pre-OwnedSold by: bluevasemarketplace