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Picture 1 of 1
CustomerCentri
by Bosworth, Michael; Holland, John;... | HC | VeryGood
US $5.42
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“May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ”... Read moreabout condition
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Located in: Aurora, Illinois, United States
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eBay item number:144436640072
Item specifics
- Condition
- Very Good
- Seller Notes
- Binding
- Hardcover
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9780071637084
- Book Title
- Customercentric Selling, Second Edition
- Item Length
- 9.2in
- Publisher
- Mcgraw-Hill Education
- Publication Year
- 2010
- Format
- Hardcover
- Language
- English
- Item Height
- 0.9in
- Genre
- Business & Economics
- Topic
- Sales & Selling / Management, Marketing / General, Sales & Selling / General
- Item Width
- 6.2in
- Item Weight
- 20.5 Oz
- Number of Pages
- 304 Pages
About this product
Product Information
The Web has changed the game for your customers--and, therefore, for you. Now, CustomerCentric Selling, already recognized as one of the premiermethodologies for managing the buyer-sellerrelationship, helps you level the playing field soyou can reach clients when they are ready to buyand create a superior customer experience. Your business and its people need to be"CustomerCentric"--willing and able to identifyand serve customers' needs in a world wherecompetition waits just a mouse-click away.Traditional wisdom has long held that sellingmeans convincing and persuading buyers. Buttoday's buyers no longer want or need to be soldin traditional ways. CustomerCentric Selling givesyou mastery of the crucial eight aspects ofcommunicating with today's clients to achieveoptimal results: Having conversations instead ofmaking presentations Asking relevant questions insteadof offering opinions Focusing on solutions and notonly relationships Targeting businesspeople insteadof gravitating toward users Relating product usage instead ofrelying on features Competing to win--not just to stay busy Closing on the buyer's timeline(instead of yours) Empowering buyers instead of tryingto "sell" them What's more, CustomerCentric Selling teaches andreinforces key tactics that will make the most ofyour organization's resources. Perhaps you feelyou don't have the smartest internal systems inplace to ensure an ideal workflow. (Perhaps, asis all too common, you lack identifiable systemsalmost entirely.) From the basics--and beyond--ofstrategic budgeting and negotiation to assessingand developing the skills of your sales force, you'lllearn how to make sure that each step yourbusiness takes is the right one.
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
0071637087
ISBN-13
9780071637084
eBay Product ID (ePID)
77174149
Product Key Features
Book Title
Customercentric Selling, Second Edition
Format
Hardcover
Language
English
Topic
Sales & Selling / Management, Marketing / General, Sales & Selling / General
Publication Year
2010
Genre
Business & Economics
Number of Pages
304 Pages
Dimensions
Item Length
9.2in
Item Height
0.9in
Item Width
6.2in
Item Weight
20.5 Oz
Additional Product Features
Lc Classification Number
Hf5438.25.B669 2010
Edition Number
2
Table of Content
Contents Acknowledgments Chapter 1What Is Customer-Centric Selling? Chapter 2Opinions--The Fuel That Drives Corporations Chapter 3Success without Sales-Ready Messaging Chapter 4Core Concepts of CustomerCentric Selling Chapter 5Defining the Sales Process Chapter 6Integrating the Sales and Marketing Processes Chapter 7Features versus Customer Usage Chapter 8Creating Sales-Ready Messaging Chapter 9Marketing's Role in Demand Creation Chapter 10Business Development: The Hardest Part of a Salesperson's Job Chapter 11Developing Buyer Vision through Sales-Ready Messaging Chapter 12Qualifying Buyers Chapter 13Negotiating and Managing a Sequence of Events Chapter 14Negotiation: The Final Hurdle Chapter 15Proactively Managing Sales Pipelines and Funnels Chapter 16Assessing and Developing Salespeople Chapter 17Driving Revenue via Channels Chapter 18From the Classroom to the Boardroom Index
Copyright Date
2010
Lccn
2009-029685
Dewey Decimal
658.85
Intended Audience
Trade
Dewey Edition
22
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:144436640072
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Item location:
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| US $15.99 | United States | Expedited Shipping | Estimated on or before Thu, May 30 to 43230 |
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Outstanding seller. Fair prices that are more than reasonable in this economy. The product is in better condition than described, a true value for my money.
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thrift.books is an awesome place to purchase books! excellent communication! often the books arrive in better condition than described. ships very fast & the books arrive quickly! carefully packaged! +AAAAAAAAAA ebay sellers. i highly recommend thrift.books for people wanting to purchase books! reaasonable prices and shipping costs!
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