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The Mom Test: How to talk to customers & learn if your business is a good idea w

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eBay item number:134625656010
Last updated on May 25, 2024 03:34:48 PDTView all revisionsView all revisions

Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Personalize
No
Type
Novel
Signed
No
Ex Libris
No
Book Series
Historical
Personalized
No
Original Language
English
Inscribed
No
Vintage
No
ISBN
9781492180746
Book Title
Mom Test : How to Talk to Customers and Learn If Your Business Is a Good Idea When Everyone Is Lying to You
Item Length
8.5in
Publisher
CreateSpace
Publication Year
2013
Format
Trade Paperback
Language
English
Item Height
0.3in
Author
Rob Fitzpatrick
Genre
Business & Economics
Topic
Entrepreneurship, Commerce
Item Width
5.5in
Item Weight
8.2 Oz
Number of Pages
136 Pages

About this product

Product Information

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.

Product Identifiers

Publisher
CreateSpace
ISBN-10
1492180742
ISBN-13
9781492180746
eBay Product ID (ePID)
203585147

Product Key Features

Book Title
Mom Test : How to Talk to Customers and Learn If Your Business Is a Good Idea When Everyone Is Lying to You
Author
Rob Fitzpatrick
Format
Trade Paperback
Language
English
Topic
Entrepreneurship, Commerce
Publication Year
2013
Genre
Business & Economics
Number of Pages
136 Pages

Dimensions

Item Length
8.5in
Item Height
0.3in
Item Width
5.5in
Item Weight
8.2 Oz

Additional Product Features

Lc Classification Number
Hf5718.F5 2013
Target Audience
Trade
Dewey Decimal
658.45
Dewey Edition
23
Illustrated
Yes

Item description from the seller

ReadbeastSellerBookStor

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