About Design: Insights and Provocations for Graphic Design Enthusiasts - Salchow

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Last updated on Mar 20, 2024 06:35:12 PDTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
ISBN
9781621536543
Book Title
About Design : Insights and Provocations for Graphic Design Enthusiasts
Publisher
Skyhorse Publishing Company, Incorporated
Item Length
6.1 in
Publication Year
2018
Format
Trade Paperback
Language
English
Illustrator
Yes
Item Height
0.8 in
Author
Gordon Salchow
Genre
Design
Topic
History & Criticism, Graphic Arts / Advertising, Essays, Graphic Arts / General
Item Weight
12.8 Oz
Item Width
6.1 in
Number of Pages
208 Pages
Category

About this product

Product Identifiers

Publisher
Skyhorse Publishing Company, Incorporated
ISBN-10
1621536548
ISBN-13
9781621536543
eBay Product ID (ePID)
13038798485

Product Key Features

Book Title
About Design : Insights and Provocations for Graphic Design Enthusiasts
Number of Pages
208 Pages
Language
English
Topic
History & Criticism, Graphic Arts / Advertising, Essays, Graphic Arts / General
Publication Year
2018
Illustrator
Yes
Genre
Design
Author
Gordon Salchow
Format
Trade Paperback

Dimensions

Item Height
0.8 in
Item Weight
12.8 Oz
Item Length
6.1 in
Item Width
6.1 in

Additional Product Features

Intended Audience
Trade
LCCN
2017-049216
Dewey Edition
23
Reviews
"The topics in About Design are the reason I'm a designer--without question. I came to the University of Cincinnati knowing nothing, and I left with an informed point of view about visual communication. In an age of Pinterest and Instagram, this book is critical to the next generation of young designers." --Jesse Reed, co-founder of Standards Manual and partner at Order "Gordon Salchow celebrates a half century of teaching and design experience. Part biography, part history, and part tutorial, About Design is an engaging philosophical dissertation on design education." --James Craig, graphic designer, author, and educator "What Salchow has distilled from his distinguished career is not your standard design 'how-to,' but something more like a memoir or even a philosophy of visual form--clear, quirky, personal, and humane--filled with inspiring insights for teachers and for their students." --Chris Pullman, AIGA medalist and senior critic, Yale MFA Design Program "Impassioned and vivid, Gordon Salchow's About Design condenses decades of insight into an eloquent analysis of graphic design--balancing purpose with artistry, intellect with spirit--and allowing for creative magic along the way. Its invaluable perspective is truly a gift from this master educator to all of us who strive to articulate and inspire." --Nancy Skolos, author and professor, Rhode Island School of Design
Afterword by
McCoy, Katherine
Dewey Decimal
740
Synopsis
Here is a definitive, expansive observational, and knowledge-infused treatise that is expected to be particularly engaging for students and educators as well as for design practitioners. About Design offers an enlightening and opinionated, albeit concise, excursion concerning many facets of the field of design. It emphasizes the discipline of graphic design, while incorporating a taste of the author's makeup. The content will tempt any readers who may be marginally inquisitive concerning visual art, design, and the web of "creativity." This informative, and sometimes scrappy, expedition is founded on the author's fifty-five years' entrenchment in design practice and higher education. Consequently, there are many pointed and sometimes novel perspectives, but it is essentially grounded on the commonly acknowledged doctrines that exist within the field. Some of the particular chapter topics deal with: Defining the elements of visual form An analysis of the concepts of aesthetics and creativity Establishing some usable guidelines for effective designing Outlining many factors that are involved with design education, including a sketch of its history Miscellaneous related subjects, such as considerations of what makes something exceptional The aforementioned themes, along with others, are interspersed with interludes that challenge certain long-held assumptions, provide contextual references, offer insights and suggest some fresh ways to analyze how we see, choose, inspire, and do.
LC Classification Number
NC997.S16 2018

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