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Strategic Innovation: The Definitive Guide to Outlier Strategies by Liisa Valikangas, Michael Gibbert (Hardcover, 2015)

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Right now, all around you, there's an explosion of new business models, new product/service categories, and new organizational forms. There's a veritable Cambrian Explosion of business life underway, led by outlier organizations you haven't even noticed yet. Today, many of them are barely visible to the incumbents in their markets... but some are about to explode into dominance. What do they share? A fundamental commitment to Strategic Novelty (SN). In Strategic Innovation, leading innovation strategists Michael Gibbert and Liisa Valikangas show you how to leverage Strategic Novelty, get to the future first, and get them before they get you. Gibbert and Valikangas introduce SN through a set of thematically-clustered case studies of leading outlier organizations: businesses different enough to warrant their own break-out categories. These case studies cover novel areas ranging from 3D printing to crowd financing and resource-constrained innovation. Each case is original, previously unpublished, and based at least in part on the authors' direct experiences. These dynamic case studies add a real-life process dimension that many other strategy books lack. Readers can explore how these companies' stories continue to play out in both massive success and abysmal failure. The authors demonstrate why incumbents often don't notice outliers until too late, and show how to recognize new opportunities to become the winning disruptor. They show how to extrapolate the likely impact of any novelty, helping you tell the difference between promising novelties and those destined to fail. Interactive and deeply involving, Strategic Innovation provides detailed teaching notes for further exploration, as well as thought-provoking outside commentary from experts throughout business and academia.

Product Identifiers

Publisher
Pearson Education (US)
ISBN-13
9780133989441
eBay Product ID (ePID)
215714431

Product Key Features

Author
Liisa Valikangas, Michael Gibbert
Publication Name
Strategic Innovation: the Definitive Guide to Outlier Strategies
Format
Hardcover
Language
English
Subject
Business
Publication Year
2015
Type
Textbook
Number of Pages
288 Pages

Dimensions

Item Height
230mm
Item Width
160mm
Item Weight
540g

Additional Product Features

Title_Author
Liisa Valikangas, Michael Gibbert
Country/Region of Manufacture
United States

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Strategic Innovation: The Definitive Guide to Outlier Strategies by Liisa Valikangas, Michael Gibbert (Hardcover, 2015)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Textbooks

Desk Reference to the Diagnostic Criteria from DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

Self Heal by Design : The Role of Micro-organisms for Health by Barbara O'Neill (2018, Trade Paperback)

Leadership : Theory and Practice by Peter G. Northouse (2021, Trade Paperback, Revised edition)

Research Design : Qualitative, Quantitative, and Mixed Methods Approaches by J. David Creswell and John W. Creswell (2022, Trade Paperback)

Designing Data-Intensive Applications : The Big Ideas Behind Reliable, Scalable, and Maintainable Systems by Martin Kleppmann (2017, Trade Paperback)

PMBOK® Guide Ser.: Guide to the Project Management Body of Knowledge (PMBOK Guide) and the Standard for Project Management by Project Management Institute (2021, Trade Paperback)

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