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New Strategies for Marketing Information Technology by C. Field (1995, Mass Market)

About this product

About this product

Product Information

This is a guide and reference for marketing and public relations professionals. Fifty leading professionals describe and examine their experience of success and some failures.

Product Identifiers

Publisher
Chapman & Hall
ISBN-10
0412615207
ISBN-13
9780412615207
eBay Product ID (ePID)
1020829

Product Key Features

Author
C. Field
Publication Name
New Strategies for Marketing Information Technology
Format
Mass Market
Language
English
Publication Year
1995
Type
Textbook
Number of Pages
384 Pages

Additional Product Features

Edition Number
1
Copyright Date
1996
Target Audience
Trade
Topic
Information Technology
Dewey Decimal
004.0688
Dewey Edition
21
Illustrated
Yes
Genre
Computers

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