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Market Evolution in Developing Countries : The Unfolding of the Indian Market by Erdener Kaynak and Subhash C. Jain (1993, Hardcover)

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Markets in Third World countries are growing rapidly and in the next several decades will offer tremendous business opportunities. Firms aspiring to be a part of this growth must establish their presence in these markets today or lose the opportunity forever. Market Evolution in Developing Countries illustrates how these markets are likely to evolve as mass markets along the lines of advanced nations and examines conditions that affect this evolution. The author develops a model of market evolution based on a general overview of all evolving markets which is then applied and thoroughly discussed with reference to India, a burgeoning market of some 200 million people. Through a conceptual framework of market evolution, this groundbreaking book describes how markets at various stages of development offer different opportunities and thus require different strategies for success. Author Jain outlines strategic moves that American businesses may make to capitalize on such opportunities. He also covers information on policy initiatives developing countries themselves can take to help in the smooth evolution of their markets and specific steps leaders of these countries may take to enable greater growth in their markets. While Market Evolution in Developing Countries uses India as a case study, the strategies for doing business successfully there are equally relevant and easily adaptable for use in other developing countries. Some of the many topics addressed include India's government and politics, corporate environment, international competitiveness, and changing market behavior, as well as U.S. direct investment in India, Indo-U.S. business relations, and political-legal differences between the U.S. and India. This informative guide also contains a brief historical overview of India, a profile of a middle-class Indian family, and a handy section of cultural tips and other advice for business persons traveling to India to help them cope with business negotiations there. In a readable style, this book provides comprehensive information for all business professionals interested in the vast opportunities available in many Third World countries. Market Evolution in Developing Countries is ideal for international business executives and consultants who wish to review opportunities in these countries and learn how to take advantage of them effectively. It is a basic resource on economic opportunities in developing countries.

Product Identifiers

Publisher
Routledge
ISBN-10
1560243600
ISBN-13
9781560243601
eBay Product ID (ePID)
996667

Product Key Features

Author
Subhash C. Jain, Erdener Kaynak
Publication Name
Market Evolution in Developing Countries : the Unfolding of the Indian Market
Format
Hardcover
Language
English
Publication Year
1993
Type
Textbook
Number of Pages
350 Pages

Dimensions

Item Length
0in
Item Height
0in
Item Width
0in
Item Weight
24.1 Oz

Additional Product Features

Table of Content
ContentsPreface Markets in Developing Countries U.S. Business With Developing Countries Market Evolution Process India's Business Scene Market Evolution in India U.S. Business in India Problems of Doing Business in India Strategies for Market Success in India India's Policy Initiatives: Need for New Outlook Reference Notes Index
Copyright Date
1993
Target Audience
College Audience
Topic
Marketing / General, Specific Ingredients / Vegetables, General, Public Policy / Economic Policy
Lccn
92-022619
Dewey Decimal
382.0954073
Dewey Edition
20
Illustrated
Yes
Genre
Cooking, Business & Economics, Political Science

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Market Evolution in Developing Countries : The Unfolding of the Indian Market by Erdener Kaynak and Subhash C. Jain (1993, Hardcover)

About this product

Product Information

Product Identifiers

Product Key Features

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Additional Product Features

Best Selling in Textbooks

Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

Leadership : Theory and Practice by Peter G. Northouse (2021, Trade Paperback, Revised edition)

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Self Heal by Design : The Role of Micro-organisms for Health by Barbara O'Neill (2018, Trade Paperback)

Research Design : Qualitative, Quantitative, and Mixed Methods Approaches by J. David Creswell and John W. Creswell (2022, Trade Paperback)

Designing Data-Intensive Applications : The Big Ideas Behind Reliable, Scalable, and Maintainable Systems by Martin Kleppmann (2017, Trade Paperback)

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