Book & CD-ROM. The explosive growth of the coffee shops across the country has been phemenal in the past 20 years, expanding from 500 businesses to more than 20,000 today. Few people realise coffee is the largest food import to the United States. There is money to be made on those beans! Coffee shops make up the FASTEST GROWING part of the restaurant business, checking in with a 7% annual growth rate. World coffee production is estimated at 110 - 120 million bags per year. Americans consume 400 million cups of coffee per day, or equivalent to 146,000,000,000 (146 Billion) cups of coffee per year; making the United States the LEADING CONSUMER of coffee in the world. Here is the step-by-step manual you need to cash in on this highly profitable segment of the food service industry. The revised 2nd edition of How to Open a Financially Successful Coffee, Espresso & Tea Shop is an updated, comprehensive, and detailed study of the business side of the speciality coffee and beverage business. This superb manual should be studied by anyone investigating the opportunities of opening a coffee cafe, tea shop, or coffee kiosk. If you enjoy meeting people and love coffee, this may be the perfect business for you, but keep in mind that although speciality coffee retail looks easy, as with any business, looks can be deceiving. This complete manual will arm you with everything you need including sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; sample floor plans, diagrams, and layouts; and dozens of other valuable, time-saving tools of the trade that coffee entrepreneur should be without. The author provides detailed instructions and examples to help you find a location that will bring success. Learn how to draw up a winning business plan, how to buy and sell a coffee shop, profitable menu planning, successful kitchen and beverage management, equipment layout and planning, food safety, and HACCP. Find out how to set up computer systems to save time and money, hire and keep a qualified professional staff, manage and train employees, and generate high profile public relations and publicity. Discover sales and marketing techniques, low-cost internal marketing ideas, how to keep bringing customers back, and low- and -cost ways to satisfy customers and build sales. In this book you will learn the basics of everything you need to kw about running your business, including accounting and bookkeeping procedures, auditing, IRS tip reporting requirements, basic cost-control systems, successful budgeting and profit planning development, pricing formulas, and legal concerns, as well as thousands of valuable tips and useful guidelines. The manual delivers literally hundreds of invative ways demonstrated to streamline your business. Learn new ways to make your operation run smoother and increase performance. Shut down waste, reduce costs, and increase profits. In addition, operators will appreciate this valuable resource and reference in their daily activities and as a source of ready-to-use forms, websites, operating and cost cutting ideas, and mathematical formulas that can be easily applied to their operations. The Companion CD-ROM contains all the forms in the book as well as a sample business plan you can adapt for your own use.
Product Identifiers
Publisher
Atlantic Publishing Co
ISBN-10
1601389051
ISBN-13
9781601389053
eBay Product ID (ePID)
189941522
Product Key Features
Author
Douglas R. Brown
Format
Mixed Media Product
Language
English
Subject
Management & Business: General
Additional Product Features
Place of Publication
Ocala
Author Biography
Douglas R. Brown is a best selling author and publisher of computer software and books specific to the food service industry. His extensive background and years of service in the food service industry provides the practical insight into the business so desperately needed in the highly volatile food service industry.
Date of Publication
01/10/2014
Contained Items Statement
Contains Paperback and CD-ROM
Imprint
Atlantic Publishing Co
Country of Publication
United States
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