Reviews
&%8220;Network chieftains, advertising executives, and primetime performers generally fly over the heartland with barely a glance, but it's never far from their thoughts, or ours. In this remarkable analysis of American television, Victoria Johnson cogently explains why Middle America matters: on the screen, in the home, and in public life." -Michael Curtin,author of Playing to the World'e(tm)s Biggest Audience, 'e�Johnson shows how the opposition of 'eoeheartland'e� and various urbane, coastal foils went through a series of permutations, alternately deprecating and valorizing middle America through the 1960s, 1970s, and 1990s.'e� - Choice, "Johnson shows how the opposition of "heartland" and various urbane, coastal foils went through a series of permutations, alternately deprecating and valorizing middle America through the 1960s, 1970s, and 1990s." - Choice ,, "A groundbreaking book, highly original in concept and persuasive in its execution. Johnson elegantly rewrites the history of American television with an eye to its geographical imaginary." -Anna McCarthy,New York University, ( "A groundbreaking book, highly original in concept and persuasive in its execution. Johnson elegantly rewrites the history of American television with an eye to its geographical imaginary." )-(Anna McCarthy),(New York University ), "Johnson shows how the opposition of "heartland" and various urbane, coastal foils went through a series of permutations, alternately deprecating and valorizing middle America through the 1960s, 1970s, and 1990s.", "Li has accomplished something different and very important. He has placed the 'rise of China' from the Mao era to today in the context of the history of the entire world-system. He makes a persuasive case." - -Immanuel Wallerstein, Yale University, "Johnson shows how the opposition of "heartland" and various urbane, coastal foils went through a series of permutations, alternately deprecating and valorizing middle America through the 1960s, 1970s, and 1990s." - Choice, &%8220;Network chieftains, advertising executives, and primetime performers generally fly over the heartland with barely a glance, but it's never far from their thoughts, or ours. In this remarkable analysis of American television, Victoria Johnson cogently explains why Middle America matters: on the screen, in the home, and in public life., ( &%8220;Network chieftains, advertising executives, and primetime performers generally fly over the heartland with barely a glance, but it's never far from their thoughts, or ours. In this remarkable analysis of American television, Victoria Johnson cogently explains why Middle America matters: on the screen, in the home, and in public life." )-(Michael Curtin),(author of Playing to the World's Biggest Audience ), &%8220;Network chieftains, advertising executives, and primetime performers generally fly over the heartland with barely a glance, but it's never far from their thoughts, or ours. In this remarkable analysis of American television, Victoria Johnson cogently explains why Middle America matters: on the screen, in the home, and in public life." -Michael Curtin,author of Playing to the World's Biggest Audience, A groundbreaking book, highly original in concept and persuasive in its execution. Johnson elegantly rewrites the history of American television with an eye to its geographical imaginary., ( "Johnson shows how the opposition of "heartland" and various urbane, coastal foils went through a series of permutations, alternately deprecating and valorizing middle America through the 1960s, 1970s, and 1990s." )-( Choice ),(), "A thought-provoking account. Li considers the consequences of the entry of China into the global capitalist system, in light of the challenges facing human society from economic, political, and environmental constraints. This book makes a major contribution." - -David M. Kotz, University of Massachusetts, Amherst