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Handbook of Research on the Impact of Culture and Society on the Entertainment Industry by R. Gulay Ozturk (2014, Hardcover)

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Product Information

In the age of ubiquitous media and globalization, the entertainment industry has changed dramatically to accommodate a more comprehensive and diverse audience. As such, research into the influence of culture on entertainment and the media is necessary in order to facilitate further developments in the industry. Handbook of Research on the Impact of Culture and Society on the Entertainment Industry provides a review of the academic and popular literature on the relationship between communications and media studies, cinema, advertising, public relations, religion, food tourism, art, sports, technology, culture, marketing, and entertainment practices. Founded on international research, this publication is essential for upper-level students, researchers, academicians, business executives, and industry professionals seeking knowledge on the current scope of the entertainment industry.

Product Identifiers

Publisher
IGI Global
ISBN-10
1466661909
ISBN-13
9781466661905
eBay Product ID (ePID)
201639933

Product Key Features

Author
R. Gulay Ozturk
Publication Name
Handbook of Research on the Impact of Culture and Society on the Entertainment Industry
Format
Hardcover
Language
English
Publication Year
2014
Type
Textbook
Number of Pages
737 Pages

Dimensions

Item Length
11in
Item Width
8.5in

Additional Product Features

Lc Classification Number
P94.6.H363 2014
Copyright Date
2014
Target Audience
Scholarly & Professional
Topic
Media Studies, Popular Culture, General, Industries / Entertainment
Lccn
2014-013042
Dewey Decimal
302.23
Dewey Edition
23
Genre
Games & Activities, Business & Economics, Social Science

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Handbook of Research on the Impact of Culture and Society on the Entertainment Industry by R. Gulay Ozturk (2014, Hardcover)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Textbooks

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