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Business Forecasting by Dean Wichern and John Hanke (2008, Trade Paperback) - Picture 1 of 1

Business Forecasting by Dean Wichern and John Hanke (2008, Trade Paperback)

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About this product

Product Information

KEY BENEFIT The ninth edition of Business Forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business examples, the book includes many cases that provide readers with the necessary link between theoretical concepts and their real-world applications. Readers should have a basic knowledge of statistics and be familiar with computer applications such as word processing and spreadsheets. KEY TOPICS The book first presents background material such as the nature of forecasting and a quick review of basic statistical concepts; proceeds with the exploration of data patterns and choosing a forecasting technique; covers averaging the smoothing techniques and time series decomposition; emphasizes causal forecasting techniques such as correlation, regression, and multiple regression analysis; and concludes with judgmental forecasting and forecast adjustments. MARKET Useful as a reference for students and professionals with job titles including: forecasting manager, marketing manager, production manager, and analyst.

Product Identifiers

Publisher
Pearson Education
ISBN-10
0132301202
ISBN-13
9780132301206
eBay Product ID (ePID)
60435075

Product Key Features

Author
Dean Wichern, John E. Hanke, John Hanke, Dean w. Wichern
Publication Name
Business Forecasting
Format
Trade Paperback, Paperback
Language
English
Publication Year
2008
Type
Textbook
Number of Pages
576 Pages, 584 Pages

Dimensions

Item Length
0.4in
Item Height
0.4in
Item Width
0.4in
Weight
39.8 Oz
Item Weight
42 Oz

Additional Product Features

Lc Classification Number
Hd30.27
Publication Date
2008-02-08
Edition Number
9
Table of Content
Brief Contents Introduction to Forecasting A Review of Basic Statistical Concepts Exploring Data Patterns and Choosing a Forecasting Technique Moving Averages and Smoothing Methods Time Series and Their Components Simple Linear Regression Multiple Regression Analysis Regression with Time Series Data The Box-Jenkins (ARIMA) Methodology Judgmental Forecasting and Forecast Adjustments Managing the Forecasting Process Appendix A: Derivations Appendix B: Data for Case Study 7.1 Appendix C: Tables Appendix D: Data Sets and Databases
Copyright Date
2009
Target Audience
College Audience
Topic
Economics / General, Forecasting
Lccn
2007-044011
Dewey Decimal
658.4/0355
Illustrated
Yes
Genre
Business & Economics

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item 1 Business Forecasting by Hanke, John; Wichern, Dean
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item 2 Business Forecasting (9th Edition) - Paperback By Hanke, John E - GOOD
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item 3 Business Forecasting (9th Edition) - Paperback By Hanke, John E - ACCEPTABLE
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item 4 Business Forecasting by Hanke, John; Wichern, Dean
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item 5 Business Forecasting, Wichern, Dean
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item 6 Business Forecasting - Paperback, by Hanke John; Wichern Dean - Acceptable
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item 7 ATTENTION Business Forecasting by Dean Wichern and John Hanke (2008,Paperback)
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Most relevant reviews

5 out of 5 stars
by 123aftaanSep 22, 2009
Doing what I got to do
I loved the price, international books are great because the same content for a much cheaper price and I actually prefer the soft cover!! No complaints here!!
5 out of 5 stars
by zabir_2001Mar 01, 2009
Satisfied service
I bought this book for my Spring 2009 semester. The book is very good - have a lots of pages. The book exactly matches with that recommended by the professor. I feel lucky to have such a good book. The book is in excellent condition too - even boyond my expectation, literally.

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