The item you selected is unavailable, but we found something similar.

Picture 1 of 1

Stock photo

THE SPORTS EVENT PLAYBOOK: MANAGING AND MARKETING WINNING By Frank Supovitz - Picture 1 of 1

The Wiley Event Management Ser.: The Sports Event Management and Marketing Playbook by Joe Goldblatt and Frank Supovitz (2004, Hardcover)

4.01 product rating

ZUBER (237503)
98.1% positive feedback

Price:

$68.75

Free shipping

Estimated delivery Wed, May 8 - Mon, May 13

Returns:

30 days returns. Seller pays for return shipping.

Condition:

Like New

THE SPORTS EVENT PLAYBOOK: MANAGING AND MARKETING WINNING PLAYBOOK By Frank Supovitz, Joe Goldblatt - Hardcover **Mint Condition**.

About this product

Product Information

The Sports Event Management and Marketing Playbook is a step-by-step guide for the real world, offering expert advice on how to properly build sports events into successful and financially viable properties. Authored by a successful professional who's in the trenches every day, this helpful resource offers both first-time planners and seasoned organizers with the expertise and framework for staging top-quality sports events at any level - from the community to the global stage. Along with practical checklists, tables, figures, and forms, The Sports Event Management and Marketing Playbook features: "Sideline Stories" presenting real-life examples of the development, management, and execution of sports events "Coach's Clipboard" featuring questions and thought-provoking intellectual exercises that enable readers to apply the lessons of every chapter to hypothetical situations This book is part of The Wiley Event Management Series.

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471460079
ISBN-13
9780471460077
eBay Product ID (ePID)
30459873

Product Key Features

Author
Frank Supovitz, Joe Goldblatt
Publication Name
Sports Event Management and Marketing PlayBook
Format
Hardcover
Language
English
Publication Year
2004
Series
The Wiley Event Management Ser.
Type
Textbook
Number of Pages
496 Pages

Dimensions

Item Length
9.4in
Item Height
1.5in
Item Width
7.7in
Item Weight
0 Oz

Additional Product Features

Series Volume Number
19
Lc Classification Number
Gv716.S86 2005
Table of Content
Foreword.Series Editor Foreword.Preface.Acknowledgments.Introduction.Play 1: Defining and Developing Objectives, Strategies, and Tactics.Play 2: Identifying Costs.Play 3: Identifying Revenue Streams.Play 4: Soliciting and Selecting Host Cities and Venues.Play 5: Starting the Clock on the Sports Event Planning Process.Play 6: Understanding the Sports Event-Sponsor Relationship.Play 7: Teaming with Sponsors.Play 8: Maximizing and Servicing the Media Partnership.Play 9: Activating the Sports Event Marketing Plan.Play 10: Engaging the Community.Play 11: Accommodating and Managing Guests.Play 12: Presenting Your Event.Play 13: Working with Broadcasters.Play 14: Managing for the Unexpected.Play 15: Reviewing the Game Tapes.Appendix 1: Event Expense Budget Worksheet.Appendix 2: Sample Host City Request for Proposal.Appendix 3: Request for Proposal Evaluation Form.Appendix 4: Facility Selection Survey Form.Appendix 5: Sample Facility Event License Agreement.Appendix 6: Sample Sports Event Sponsorship Deck.Appendix 7: Sample Sponsorship Agreement.Appendix 8: Sports Event Participant Release.Appendix 9: Sample Sports Event Rundown.Appendix 10: Glossary of Common Sports Event Management and Marketing Terms.Index.
Copyright Date
2005
Topic
Business Aspects, Industries / Hospitality, Travel & Tourism
Lccn
2004-002611
Dewey Decimal
796/.069/8
Intended Audience
Scholarly & Professional
Dewey Edition
22
Illustrated
Yes
Genre
Business & Economics, Sports & Recreation

All listings for this product

item 1 The Sports Event Playbook: Managing and Marketing Winning Playbook
$7.48
Free shipping
item 2 The Sports Event Playbook: Managing and Marketing Winning Playbook
$8.43
Free shipping
item 3 The Sports Event Management and Marketing Playbook Hardcover
$8.95
Free shipping
item 4 The Sports Event Management and Marketing Playbook Hardcover
$8.95
Free shipping
item 5 The Sports Event Playbook: Managing and Marketing Winning Playbook - ACCEPTABLE
$10.25
Free shipping
item 6 The Sports Event Playbook: Managing and Marketing Winning Playbook - VERY GOOD
$10.25
Free shipping
item 7 The Sports Event Playbook: Managing and Marketing Winning Playbook
$10.26
Free shipping

See all 10

4.0

4.0 out of 5 stars based on 1 product rating

1 product rating

0 users rated this 5 out of 5 stars
1 users rated this 4 out of 5 stars
0 users rated this 3 out of 5 stars
0 users rated this 2 out of 5 stars
0 users rated this 1 out of 5 stars

Most relevant reviews

4 out of 5 stars
by ZAWh5UN9SFW@Del...Aug 29, 2011
Good Experience
I need it for class but from what I hear it is a decent factual book. I think that this book will really benefit me in learning all of the information about Even Management in a Sports Management Program.

Best Selling in Textbooks

See all

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best Selling in Textbooks

Desk Reference to the Diagnostic Criteria from DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)
5.0 out of 5 stars based on 7 product ratings
$7.50 New
---- Used
Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)
4.6 out of 5 stars based on 15 product ratings
$35.70 New
$34.00 Used
Self Heal by Design : The Role of Micro-organisms for Health by Barbara O'Neill (2018, Trade Paperback)
5.0 out of 5 stars based on 14 product ratings
$29.99 New
---- Used
Leadership : Theory and Practice by Peter G. Northouse (2021, Trade Paperback, Revised edition)
5.0 out of 5 stars based on 1 product rating
$19.98 New
$10.00 Used
Research Design : Qualitative, Quantitative, and Mixed Methods Approaches by J. David Creswell and John W. Creswell (2022, Trade Paperback)
4.2 out of 5 stars based on 5 product ratings
$21.00 New
$18.00 Used
PMBOK® Guide Ser.: Guide to the Project Management Body of Knowledge (PMBOK Guide) and the Standard for Project Management by Project Management Institute (2021, Trade Paperback)
4.9 out of 5 stars based on 7 product ratings
$18.69 New
$13.00 Used
Diagnostic and Statistical Manual of Mental Disorders : DSM-5-TR by American Psychiatric Association (2022, Hardcover)
4.9 out of 5 stars based on 8 product ratings
$41.45 New
$38.99 Used

Save on Textbooks

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Save on Textbooks

Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR Free Shipping
$37.99
Trending at $42.75
usa stock((paperback)) pmbok guide 7th edition Project Management Institute ...
$18.69
Trending at $21.99
National Electrical Code Handbook, 2023 Edition
$62.99
Trending at $67.45
Designing Data-Intensive Applications : The Big Ideas Behind Reliable, Scalable,
$12.49
Trending at $18.95
New 2022 NFPA 72 National Fire Alarm and Signaling Code USA STOCK Free Shipping
$52.24
Trending at $56.50
The Pocket Guide to the DSM-5-TR Diagnostic Exam by Abraham M..........
$12.95
Trending at $13.10