Reviews
"Bruce Hood's The Self Illusion is an eye-opener of vivid proportion. I've been dreaming of the day when some brilliant scientist will explore the brain in the manner that Hood has. He takes on the illusion concept, coupled with visual effects, and incorporates an inside look at such amazing constructs as free will and "Why You Can't See Yourself in Reflection." His is a divine province where the self illusion is brought to life, dramatically detailed so that we can get a glimpse, through the author's eye, at how perception really works... Read the book and get a reward greater than what you can imagine. 5 Stars." -- San Francisco Book Review, "After exploring various definitions of self--a soul, an agent with free will, some essential and unique set of qualities--he concludes that what we experience as a self is actually a narrative spun by our brain." -Daisy Yuhas, Scientific American "Bruce Hood, professor of Developmental Psychology at the University of Bristol, marshals an expanse of research to convincingly argue that the self - while very much real in our experience - is in fact a useful illusion, one necessitated by the brain that gives it life." -David DiSalvo, The PopScience Review "Bruce Hood's The Self Illusion is a thoroughly researched and skillfully organised account of the developments in psychology and neuroscience that are helping to substantiate this unsettling vision of selfhoodELHood is well placed to tackle all this: he is an experimental psychologist and expert on child development." -Michael Bond, CultureLab, "After exploring various definitions of self--a soul, an agent with free will, some essential and unique set of qualities--he concludes that what we experience as a self is actually a narrative spun by our brain." -Daisy Yuhas, Scientific American"Bruce Hood, professor of Developmental Psychology at the University of Bristol, marshals an expanse of research to convincingly argue that the self - while very much real in our experience - is in fact a useful illusion, one necessitated by the brain that gives it life." -David DiSalvo, The PopScience Review"Bruce Hood's The Self Illusion is a thoroughly researched and skillfully organised account of the developments in psychology and neuroscience that are helping to substantiate this unsettling vision of selfhood'e¦Hood is well placed to tackle all this: he is an experimental psychologist and expert on child development." -Michael Bond, CultureLab, "After exploring various definitions of self--a soul, an agent with free will, some essential and unique set of qualities--he concludes that what we experience as a self is actually a narrative spun by our brain." -Daisy Yuhas, Scientific American"Bruce Hood, professor of Developmental Psychology at the University of Bristol, marshals an expanse of research to convincingly argue that the self - while very much real in our experience - is in fact a useful illusion, one necessitated by the brain that gives it life." -David DiSalvo, The PopScience Review"Bruce Hood's The Self Illusion is a thoroughly researched and skillfully organised account of the developments in psychology and neuroscience that are helping to substantiate this unsettling vision of selfhood...Hood is well placed to tackle all this: he is an experimental psychologist and expert on child development." -Michael Bond, CultureLab