Reviews
"This is a fantastic book, filled with great reporting and colorful narrative. The human drama of Mark Zuckerberg and his colleagues gives an exciting glimpse of how to launch a game-changing startup."--Walter Isaacson, author ofEinstein: His Life and Universe, "The Facebook Effectis actually two books in one. One part is the exhaustively reported story of Facebook's founding and meteoric rise to near ubiquity; the other is a thoughtful analysis of its impact."--Ethan Gilsdorf,The Boston Globe, “Kirkpatrick’s telling of the early days of Facebook is exciting. . . . His reporting skills are impressive.â€� --Rachel Metz, Associated Press, “Engrossing. . . . A detailed and scrupulously fair history of [Facebook].â€� --Rich Jaroslovsky, Bloomberg Businessweek, "Kirkpatrick's amazing reporting details what happens when a hacker culture turns into a multi-billion-dollar firm. Mark Zuckerberg sought to maintain that hacker energy, and it 's fascinating to read what resulted." --Chris Anderson, editor of Wired and author of The Long Tail, €Œfast-Paced. . . . Makes for Gripping Reading.€� --G. Pascal Zachary, the San Francisco Chronicle, " The Facebook Effect is actually two books in one. One part is the exhaustively reported story of Facebook's founding and meteoric rise to near ubiquity; the other is a thoughtful analysis of its impact." --Ethan Gilsdorf, The Boston Globe, “Kirkpatrick tells a gripping tale of how the company was created and came to such dominance. As someone who followed the story almost from day one, I was still enlightened, entertained and sometimes dumbfounded by the rich detail and juicy goings-on.â€� Don Tapscott, The Globe and Mail (Toronto), “A thoughtful, even-handed analysis of the Web site’s impact. . . . The Facebook Effect leaves you with a deep understanding of Facebook, its philosophies and, most startlingly, its power.â€� --David Pogue, The New York Times Book Review, "Kirkpatrick tells a gripping tale of how the company was created and came to such dominance. As someone who followed the story almost from day one, I was still enlightened, entertained and sometimes dumbfounded by the rich detail and juicy goings-on." Don Tapscott, The Globe and Mail (Toronto), “Kirkpatrick’s amazing reporting details what happens when a hacker culture turns into a multi-billion-dollar firm. Mark Zuckerberg sought to maintain that hacker energy, and it ’s fascinating to read what resulted.â€� --Chris Anderson, editor of Wired and author of The Long Tail, “Kirkpatrick gives the reader a detailed understanding of how the company grew from a 2004 Harvard dorm-room project into the world’s second-most-visited site after Google." --Michiko Kakutani, The New York Times, “ The Facebook Effect is actually two books in one. One part is the exhaustively reported story of Facebook’s founding and meteoric rise to near ubiquity; the other is a thoughtful analysis of its impact." --Ethan Gilsdorf, The Boston Globe, "Kirkpatrick gives the reader a detailed understanding of how the company grew from a 2004 Harvard dorm-room project into the world's second-most-visited site after Google."--Michiko Kakutani,The New York Times, "Kirkpatrick's telling of the early days of Facebook is exciting. . . . His reporting skills are impressive." --Rachel Metz, Associated Press, "This is a fantastic book, filled with great reporting and colorful narrative. The human drama of Mark Zuckerberg and his colleagues gives an exciting glimpse of how to launch a game-changing startup." --Walter Isaacson, author of Einstein: His Life and Universe, "Engrossing. . . . A detailed and scrupulously fair history of [Facebook]." --Rich Jaroslovsky, Bloomberg Businessweek, "Engrossing. . . . A detailed and scrupulously fair history of [Facebook]."--Rich Jaroslovsky,Bloomberg News, "A thoughtful, even-handed analysis of the Web site's impact. . . . The Facebook Effect leaves you with a deep understanding of Facebook, its philosophies and, most startlingly, its power." --David Pogue, The New York Times Book Review, "A thoughtful, even-handed analysis of the Web site's impact. . . .The Facebook Effectleaves you with a deep understanding of Facebook, its philosophies and, most startlingly, its power."--David Pogue,The New York Times Book Review, "Kirkpatrick gives the reader a detailed understanding of how the company grew from a 2004 Harvard dorm-room project into the world's second-most-visited site after Google." --Michiko Kakutani, The New York Times, "Kirkpatrick tells a gripping tale of how the company was created and came to such dominance. As someone who followed the story almost from day one, I was still enlightened, entertained and sometimes dumbfounded by the rich detail and juicy goings-on."Don Tapscott,The Globe and Mail(Toronto), "Kirkpatrick's telling of the early days of Facebook is exciting. . . . His reporting skills are impressive."--Rachel Metz,Associated Press