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The Big Picture : The New Logic of Money and Power in Hollywood by Edward Jay Epstein (2005, Hardcover)

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About this product

Product Information

During the heyday of the studio system spanning the 1930s, '40s, and '50s, virtually all the American motion picture industry's money, power, and prestige came from a single activity: selling tickets at the box office. Today, the movie business is just a small, highly visible outpost in a media universe controlled by six corporationsSony, Time Warner, NBC Universal, Viacom, Disney, and NewsCorporation. These conglomerates view films as part of an immense, synergistic, vertically integrated money-making industry. InThe Big Picture, acclaimed writer Edward Jay Epstein gives an unprecedented, sweeping, and thoroughly entertaining account of the real magic behind moviemaking: how the studios make their money. Epstein shows how, in Hollywood, the only art that matters is the art of the deal: major films turn huge profits, not from the movies themselves but through myriad other enterprises, such as video-game spin-offs, fast-food tie-ins, soundtracks, and even theme-park rides. The studios may compete with one another for stars, publicity, box-office receipts, and Oscars; their corporate parents, however, make fortunes from cooperation (and collusion) with one another in less glamorous markets, such as cable, home video, and pay-TV. But money is only part of the Hollywood story; the social and political milieuspower, prestige, and statustell the rest. Alongside remarkable financial revelations, The Big Picture is filled with eye-opening true Hollywood insider stories. We learn how the promise of free cowboy boots for a producer delayed a major movie's shooting scheduâ‰¤ why stars never perform their own stunts, despite what the supermarket tabloids claim; how movies intentionally shape political sensibilities, both in America and abroad; and why fifteen-year-olds dictate the kind of low-grade fare that has flooded screens across the country. Epstein also offers incisive profiles of the pioneers, including Louis B. Mayer, who helped build Hollywood, and introduces us to the visionariesWalt Disney, Akio Morita, Rupert Murdoch, Steve Ross, Sumner Redstone, David Sarnoffpower brokers who, by dint of innovation and deception, created and control the media that mold our lives. If you are interested in Hollywood today and the complex and fascinating way it has evolved in order to survive, you haven't seen the big picture until you've readThe Big Picture. From the Hardcover edition.

Product Identifiers

Publisher
Random House Publishing Group
ISBN-10
1400063531
ISBN-13
9781400063536
eBay Product ID (ePID)
30871322

Product Key Features

Book Title
Big Picture : the New Logic of Money and Power in Hollywood
Author
Edward Jay Epstein
Format
Hardcover
Language
English
Topic
Film / General, Business Aspects, Industries / Entertainment
Publication Year
2005
Genre
Business & Economics, Performing Arts
Number of Pages
416 Pages

Dimensions

Item Length
9.6in
Item Height
1.3in
Item Width
6.5in
Item Weight
23.6 Oz

Additional Product Features

Lc Classification Number
Pn1993.5.U65e67 2005
Reviews
"A rich adventure that will change the way you look at the movies." BusinessWeek "Edward Jay Epstein is here to tell us that when it comes to Hollywood these days, we've got it all wrong." The Washington Post Book World "One of the virtues of The Big Picture is Mr. Epstein's astonishing access to numbers that the movie studios go to great lengths to keep secret. . . . A groundbreaking work that explains the inner workings of the game." The Wall Street Journal "Hollywood has needed one of these for a long timea user's manual. This one could not be more complete. . . . [Grade] A." Entertainment Weekly "Entertaining and enlightening." The New York Sun From the Trade Paperback edition.
Copyright Date
2005
Target Audience
Trade
Lccn
2004-050874
Dewey Decimal
384/.83/0979494
Dewey Edition
22
Illustrated
Yes

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Most relevant reviews

5 out of 5 stars
by fEaMiJhiS6W@Del...Aug 10, 2009
good book
I'm in the entertainment business. This is my history book. It tells impressive stories. I love this book. Hardcover gives me heavier back pack but it worth.

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