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Small Business Management Entrepreneurship and Beyond : Entrepreneurship and Beyond by Timothy S. Hatten (2005, Hardcover, Student edition)

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BRAND NEW BOOK. 3RD EDITION. HARDCOVER.

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Product Information

Hatten provides a balanced introduction to both entrepreneurship and small business management before turning his focus toward achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text, and the Third Edition features an increased emphasis on small business ownership by women and minority groups. Additional coverage is given to the new Small Business Administration size standards, creating a personalized business plan, and e-commerce. New! A full chapter is devoted to creating a business plan. Two complete plans written by undergraduate students appear in the text-one designed for a service business, the other for a retail establishment. Electronic Business Plan Templates are also available online. New! "What Would You Do" exercises provide realistic opportunities for students to think critically and realistically. New! "Profile in Entrepreneurship" boxes spotlight individuals who\'ve created new products and businesses. New! Eduspace course management system. New! Coverage of small business ownership by women and minority groups has been increased throughout the text New! End of chapter questions ("Comprehension Checks") have been added to each chapter. Author created supplements including the Instructors Resource Manual, Test Bank and PowerPoint slides, ensure seamless integration of the text and teaching resources. A shorter length accommodates one semester courses without sacrificing important topics. Supplements: Small Business Management Instructors\' Web Site Small Business Management Students\' Web Site Online Instructor\'s Resource Manual Online Test Bank GoVenture CD-ROM Videos Computerized Test Bank

Product Identifiers

Publisher
Cengage Learning
ISBN-10
0618507256
ISBN-13
9780618507252
eBay Product ID (ePID)
45958896

Product Key Features

Author
Timothy S. Hatten
Publication Name
Small Business Management Entrepreneurship and Beyond : Entrepreneurship and Beyond
Format
Hardcover
Language
English
Publication Year
2005
Type
Textbook
Number of Pages
640 Pages

Dimensions

Item Length
10.3in
Item Height
1in
Item Width
8.1in
Item Weight
45.9 Oz

Additional Product Features

Lc Classification Number
Hd62.7.H38 2006
Edition Description
Student Edition
Edition Number
3
Table of Content
Contents Note: Each chapter contains a Summary, Questions for Review & Discussion, Questions for Critical Thinking, Experience This, What Would You Do?, Chapter Closing Case, and Test Prep. I. The Challenge 1. Small Business: An Overview What Is Small Business? Small Businesses in the U.S. Economy Work Force Diversity and Small Business Ownership The Expanding Marketplace: Small Business Opportunities Secrets of Small Business Success Understanding the Risks of Small Business Ownership 2. Small Business Management, Entrepreneurship, and Ownership The Entrepreneur-Manager Relationship A Model of the Startup Process Your Decision for Self-Employment Forms of Business Organization II. Planning in Small Business 3. Social Responsibility, Ethics, and Strategic Planning The Relationship Between Social Responsibility, Ethics, and Strategic Planning Social Responsibilities of Small Business Ethics and Business Strategy Strategic Planning Establishing a Business Culture 4. The Business Plan Every Business Needs a Plan Business Plan Contents Review Process III. Early Decisions 5. Franchising About Franchising Franchising Systems Why Open a Franchise? Selecting a Franchise International Franchising 6. Taking Over an Existing Business The Business Buyout Alternative How Do You Find a Business for Sale? What Do You Look for in a Business? What Are You Buying? How Much Should You Pay? Buying Your Business Taking Over a Family Business 7. Starting a New Business About Startups Types of New Businesses Evaluating Potential Startups Getting Started IV. Financial and Legal Management 8. Accounting Records and Financial Statements Small Business Accounting How Important Are Financial Records? Small Business Accounting Basics Analyzing Financial Statements Managing Cash Flow 9. Small Business Finance Small Business Finance Initial Capital Requirements Basic Financial Vocabulary How Can You Find Capital? 10. The Legal Environment Small Business and the Law Bankruptcy Laws Contract Law for Small Businesses Laws to Protect Intellectual Property V. Marketing the Product or Service 11. Small Business Marketing: Strategy and Research Small Business Marketing Marketing Strategies for Small Businesses Market Research 12. Small Business Marketing: Product Using Your Marketing Mix Product: The Heart of the Marketing Mix Purchasing for Small Business Selecting Suppliers Managing Inventory Controlling Inventory 13. Small Business Marketing: Place Small Business Distribution Location for the Long Run State Selection City Selection Site Selection Location Types Layout and Design Lease, Buy, or Build? 14. Small Business Marketing: Price and Promotion The Economics of Pricing Breakeven Analysis Pricing Setting Techniques Credit Policies Promotion VI. Managing Small Business 15. International Small Business Preparing to Go International Establishing Business in Another Country Exporting Importing Financial Mechanisms for Going International The International Challenge 16. Professional Small Business Management Managing Small Business Small Business Growth Leadership in Action Total Quality Small Business Management Special Management Concerns 17. Human Resource Management Hiring the Right Employees The Job Analysis Process Employee Recruitment Selecting Employees Placing and Training Employees Compensating Employees When Problems Arise: Employee Discipline and Termination 18. Operations Management Elements of an Operating System Types of Operations Management What Is Productivity? What About Scheduling Operations? Quality-Centered Management How Do You Control Operations?
Copyright Date
2006
Target Audience
College Audience
Topic
Management, Small Business
Lccn
2004-114380
Dewey Decimal
658.022
Dewey Edition
0
Illustrated
Yes
Genre
Business & Economics

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item 1 Small Business Management: Entrepreneurship and Beyond by Hatten, Timothy S.
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item 2 SMALL BUSINESS MANAGEMENT: ENTREPRENEURSHIP AND BEYOND By Timothy S. Hatten Mint
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item 3 Small Business Management: Entrepreneurship and Beyond by Hatten, Timothy S.
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4.8

4.8 out of 5 stars based on 4 product ratings

4 product ratings

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Most relevant reviews

5 out of 5 stars
by r11WXNrFRtm@Del...Jun 27, 2009
Small Business Management by Timothy S. Hatten (2005)
This was an excellent source for someone who is interested in starting their own business. This book provided helpful links to other sources of information. This was a very informative book and it was easy to understand. It covered all of the basics. This book is definitely worth the investment.
5 out of 5 stars
by gi8ev17kq5u@del...Sep 07, 2006
Management by Timothy S. Hatten (2005)
I bought Management by Timothy S. Hatten (2005) and loved it! I couldn't tell it apart from a new book and much cheaper than even the used ones from my school's bookstore. It was the best deal I've ever made!
4 out of 5 stars
by garagesale6274Jan 31, 2008
A good book
This is a great book for any business management class. The information is nicely organized, and the key terms are highlighted. The only thing that I dislike about it is the price. For an undgraduate college textbook the price is just too high!
5 out of 5 stars
by udibiApr 02, 2008
Well-written, modern textbook
I bought this text because it is required for my class. I am very happy with the book, however, and think it is well written, up-to-date, and user-friendly.

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Small Business Management Entrepreneurship and Beyond : Entrepreneurship and Beyond by Timothy S. Hatten (2005, Hardcover, Student edition)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

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All listings for this product

Ratings and Reviews

Most relevant reviews

Small Business Management by Timothy S. Hatten (2005)

Management by Timothy S. Hatten (2005)

A good book

Well-written, modern textbook

Best Selling in Textbooks

Save on Textbooks

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