Reviews
"Presents the pioneers, the corporate take-overs, and the antitrust concerns that followed the Frito-Lay merger. Interviews, illustrations, and solid sources make this book a meal, not a snack." -- Foreword Reviews, "Dirk Burhans has a knack for seeking out cool, interesting businesses and, more importantly, the people who make them hum. You'll have no better guide through the little-known but fascinating world of regional potato chips."-Brian Butko, author ofKlondikes, Chipped Ham, & Skyscraper Cones, Crunch! is the appealing tale of how the pedestrian potato was transformed into America's favorite snack food. It is complete with battles over regional brands, national marketers, and endearing hometown favorites. Dirk Burhans has served up a filling an|9780299227708|, "Dirk Burhans has a knack for seeking out cool, interesting businesses and, more importantly, the people who make them hum. You'll have no better guide through the little-known but fascinating world of regional potato chips."-Brian Butko, author of Klondikes, Chipped Ham, & Skyscraper Cones, "The appealing tale of how the pedestrian potato was transformed into America's favorite snack food."-Margaret Engel, coauthor (with Allison Engel) ofFood Finds:America's Best Local Foods and the People Who Produce Them, "The appealing tale of how the pedestrian potato was transformed into America's favorite snack food."--Margaret Engel, coauthor (with Allison Engel) of Food Finds: America 's Best Local Foods and the People Who Produce Them, "Dirk Burhans has a knack for seeking out cool, interesting businesses and, more importantly, the people who make them hum. You'll have no better guide through the little-known but fascinating world of regional potato chips."--Brian Butko, author of Klondikes, Chipped Ham, & Skyscraper Cones, "The appealing tale of how the pedestrian potato was transformed into America's favorite snack food."-Margaret Engel, coauthor (with Allison Engel) of Food Finds: America 's Best Local Foods and the People Who Produce Them