Reach your customers with the latest Facebook marketing strategies Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Examples and case studies illustrate best practices, and the book provides step-by-step guidance on creating a successful Facebook marketing campaign, from setting up a fan page to analyzing results. Facebook is considered the most fully-engaged social media platform for most marketers. With more than a billion users who comment over 3.2 billion times per day, Facebook provides a ready and willing customer base to businesses savvy enough to take advantage. Facebook Marketing All-in-One For Dummies, 3rd Edition walks you through the creation of a customized fan page, and guides you through interacting with fans and building a community around your brand. The book explains Facebook applications and Facebook advertising, and shows you how to make Facebook come alive. Learn how to claim your presence on Facebook Build pages to engage, retain, and sell to customers Discover advanced Facebook marketing tactics Find out why measuring, monitoring, and analyzing are important Create and curate engaging content, including photos, video, contests, and more, and watch your fan base grow. Social media marketing is a major force in the success of a business, and Facebook is at the forefront of it all. Facebook Marketing All-in-One For Dummies, 3rd Edition provides the guidance and information you need to get in there and claim your space.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9781118816189
eBay Product ID (ePID)
209332683
Product Key Features
Author
Andrea Vahl, Jan Zimmerman, John Haydon
Publication Name
Facebook Marketing All-In-One for Dummies
Format
Paperback
Language
English
Subject
Computer Science, Marketing
Publication Year
2014
Type
Textbook
Number of Pages
792 Pages
Dimensions
Item Height
234mm
Item Width
188mm
Item Weight
1038g
Additional Product Features
Title_Author
Andrea Vahl, Jan Zimmerman, John Haydon
Country/Region of Manufacture
United States
Best Selling in Textbooks
Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best Selling in Textbooks