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Customer Mania Ken Blanchard Business Customer Service Management 2004 1ed
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Located in: Saint Louis, Missouri, United States
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Estimated between Thu, May 16 and Tue, May 21 to 43230
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eBay item number:301070296771
Item specifics
- Condition
- Subject
- Business & Economics
- ISBN
- 9780743270281
- EAN
- 9780743270281
- Book Title
- Customer Mania! : It's Never Too Late to Build a Customer-Focused Company
- Item Length
- 8.4in
- Publisher
- Free Press
- Publication Year
- 2004
- Format
- Book, Hardcover
- Language
- English
- Item Height
- 0.8in
- Genre
- Business & Economics
- Topic
- Leadership, Customer Relations, Organizational Behavior, Reference, General
- Item Width
- 5.5in
- Item Weight
- 12.9 Oz
- Number of Pages
- 208 Pages
About this product
Product Information
In Customer Mania , Ken Blanchard, one of America's biggest bestselling authors and inspiring business leaders, writes of the key to customer service--creating a people-oriented, performance-driven, customer-first organization. Customer service is the single most pressing problem for business managers and people in any service or sales operation, especially at the retail level. In fact, many experts believe that you build a business from the customer up. With coauthors Jim Ballard and Fred Finch, Blanchard explains why the customer is the right starting place from which to build a successful business. By drawing on examples from the world's largest restaurant company, Yum -- owner of KFC, Taco Bell, Pizza Hut, Long John Silver's, and A&W Restaurants -- the authors explain how any company, large or small, can develop a unified, people-first, customer-oriented culture. Packed with practical insights, Customer Mania emphasizes four critical steps: - Set Your Sights on the Right Target. The bottom line grows from taking care of customers and creating a motivating environment for your people. - Treat Customers the Right Way. Determine the kind of experience you want your customers to have as they interact with every part of the company. - Treat Employees the Right Way. Use strategies ranging from smart hiring to training and development to managing performance and creating a recognition culture. - Build the Right Kind of Leadership. You can't do it all yourself, so let your people put their own brains to work and then support them all the way. By relying on these concepts, businesses everywhere can cultivate passionate and engaged team members who contribute to the company's overall success. From CEO to middle manager to the person facing the consumer, Customer Mania is a vital tool for enhancing their experience -- and their customer's.
Product Identifiers
Publisher
Free Press
ISBN-10
0743270282
ISBN-13
9780743270281
eBay Product ID (ePID)
30983527
Product Key Features
Book Title
Customer Mania! : It's Never Too Late to Build a Customer-Focused Company
Format
Book, Hardcover
Language
English
Topic
Leadership, Customer Relations, Organizational Behavior, Reference, General
Publication Year
2004
Genre
Business & Economics
Number of Pages
208 Pages
Dimensions
Item Length
8.4in
Item Height
0.8in
Item Width
5.5in
Item Weight
12.9 Oz
Additional Product Features
As Told to
Ballard, Jim, Finch, Fred
Lc Classification Number
Hf5415.5.B526 2004
Table of Content
Contents Part I: The Do-Over 1 Yum! Meets the One Minute Manager 2 A Brief History of Yum! Brands Part II: How to Build a Customer-Focused Company the Right Way The Four Steps 3 Step One: Set Your Sights on the Right Target 4 Step Two: Treat Your Customers the Right Way 5 Step Three: Treat Your People the Right Way Get the Right People on the Team: Recruiting and Hiring Give People the Right Start: Training and Development Give People the Right Help: Performance Management Get People Wired In: Developing the Right Systems and Processes Get People Inspired: Creating a Recognition Culture Give People Opportunities To Grow: Career Planning the Right Way 6 Step Four: Have the Right Kind of Leadership Part III: Next Steps 7 The High Hurdle: Cracking the Code on Customer Mania 8 It's Your Choice: The Yum! Door or the Dumb Door? Acknowledgments
Copyright Date
2004
Target Audience
Trade
Lccn
2004-056398
Dewey Decimal
658.8/12
Dewey Edition
22
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:301070296771
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Item location:
Saint Louis, Missouri, United States
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Shipping and handling | Each additional item | To | Service | Delivery*See Delivery notes |
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