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Brown Tide Rising : Metaphors of Latinos in Contemporary American Public Discourse by Otto Santa Ana (2002, Mass Market)

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Public discourse about minority communities.

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. . . awash under a brown tide . . . the relentless flow of immigrants . . . like waves on a beach, these human flows are remaking the face of America . . . Since 1993, metaphorical language such as this has permeated mainstream media reporting on the United States' growing Latino population. In this groundbreaking book, Otto Santa Ana argues that far from being mere figures of speech, such metaphors produce and sustain negative public perceptions of the Latino community and its place in American society, precluding the view that Latinos are vested with the same rights and privileges as other citizens. Applying the insights of cognitive metaphor theory to an extensive natural language data set drawn from hundreds of articles in the Los Angeles Times and other media, Santa Ana reveals how metaphorical language portrays Latinos as invaders, outsiders, burdens, parasites, diseases, animals, and weeds. He convincingly demonstrates that three anti-Latino referenda passed in California because of such imagery, particularly the infamous anti-immigrant measure, Proposition 187. Santa Ana illustrates how Proposition 209 organizers broadcast compelling new metaphors about racism to persuade an electorate that had previously supported affirmative action to ban it. He also shows how Proposition 227 supporters used antiquated metaphors for learning, school, and language to blame Latino children's speech--rather than gross structural inequity--for their schools' failure to educate them. Santa Ana concludes by calling for the creation of insurgent metaphors to contest oppressive U.S. public discourse about minority communities.

Product Identifiers

Publisher
University of Texas Press
ISBN-10
0292777671
ISBN-13
9780292777675
eBay Product ID (ePID)
2148252

Product Key Features

Author
Otto Santa Ana
Publication Name
Brown Tide Rising : Metaphors of Latinos in Contemporary American Public Discourse
Format
Mass Market
Language
English
Publication Year
2002
Type
Textbook
Number of Pages
424 Pages

Dimensions

Item Length
9in
Item Height
1in
Item Width
6in
Item Weight
21 Oz

Additional Product Features

Lc Classification Number
E184.S75s268 2002
Reviews
"This is a highly significant contribution to scholarship in several fields -- sociology, sociolinguistics, cultural studies, political studies, ethnic studies. . . . The combination of lucid and rational theory, rich data set, and carefully reasoned analysis results in an unusually powerful book." Ronald Schmidt Sr., author of Language Policy and Identity Politics in the United States, "This is a highly significant contribution to scholarship in several fields - sociology, sociolinguistics, cultural studies, political studies, ethnic studies. . . . The combination of lucid and rational theory, rich data set, and carefully reasoned analysis results in an unusually powerful book." Ronald Schmidt Sr., author of Language Policy and Identity Politics in the United States
Table of Content
Foreword by Joe R. Feagin Preface Acknowledgments Chapter One: Why Study the Public Discourse Metaphors Depicting Latinos? Part I: Theory and Method Chapter Two: How Metaphor Shapes Public Opinion Part II: Analyses Chapter Three: Proposition 187: Misrepresenting Immigrants and Immigration Chapter Four: Proposition 209: Competing Metaphors to Construct Racism and Affirmative Action Chapter Five: Student as Means, Not End: Contemporary American Discourse on Education Chapter Six: American Discourse on Nation and Language : The "English for the Children" Referendum Part III: Conclusions Chapter Seven: Disease or Intruder: Metaphors Constructing the Place of Latinos in the United States Chapter Eight: Insurgent Metaphors: Contesting the Conventional Representations of Latinos Appendix: Tallies of Political Metaphors Notes References Index
Copyright Date
2002
Topic
Ethnic Studies / Hispanic American Studies, Media Studies, Sociology / General, Emigration & Immigration, Linguistics / Semantics
Lccn
2001-052227
Dewey Decimal
305.868073
Intended Audience
Scholarly & Professional
Dewey Edition
21
Illustrated
Yes
Genre
Language Arts & Disciplines, Social Science

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Brown Tide Rising : Metaphors of Latinos in Contemporary American Public Discourse by Otto Santa Ana (2002, Mass Market)

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item 1 Brown Tide Rising: Metaphors of Latinos in Contemporary American Public...

item 2 Brown Tide Rising : Metaphors of Latinos in Contemporary American

item 3 Brown Tide Rising: Metaphors of Latinos in Contemporary American Public: Used

item 4 Brown Tide Rising: Metaphors of Latinos in Contemporary American Public Discours

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Diagnostic and Statistical Manual of Mental Disorders : DSM-5-TR by American Psychiatric Association (2022, Hardcover)

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