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Revisioning Rhetoric Ser.: Analyzing Media : Communication Technologies as Symbolic and Cognitive Systems by Dale A. Bertelsen and James W. Chesebro (1996, Hardcover)

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For the past 25 years, critics of communication have focused on the content and form of verbal and nonverbal communication, while for the most part neglecting what traditionally has been considered a technical rather than a critical issue--the impact of how messages are produced or formatted in the various media. Topics such as the sexual and violent content of television and films, the meaning of pornography, and the persuasive efforts of advertisers largely have been examined with the use of social science methodologies that ignore the behavioral and message-generating implications of specific media systems themselves. Filling a significant void in the literature, this volume eschews the notion of communication technologies as neutral conduits, and instead depicts them as active and creative determinants of meaning. In doing so, it offers an illuminating examination of the dynamic relationships among communication, cognition, and social organization. Winner of the Eastern Communication Association's Everett Lee Hunt Award for Outstanding Scholarship

Product Identifiers

Publisher
Guilford Publications
ISBN-10
1572301546
ISBN-13
9781572301542
eBay Product ID (ePID)
221748

Product Key Features

Author
James w. Chesebro, Dale A. Bertelsen
Publication Name
Analyzing Media : Communication Technologies As Symbolic and Cognitive Systems
Format
Hardcover
Language
English
Publication Year
1996
Series
Revisioning Rhetoric Ser.
Type
Textbook
Number of Pages
228 Pages

Dimensions

Item Length
9.3in
Item Height
1in
Item Width
6.2in
Item Weight
19 Oz

Additional Product Features

Lc Classification Number
P96.C76c48 1996
Reviews
An important interdisciplinary study which re-focuses the attention of media criticism on the message-generating power of communication technologies....Chesebro and Bertelsen extend this alternative study of technology messages in terms of a more expansive set of intellectual responsibilities, ferreting out the social responsibilities and pedagogical opportunities in their study., "An important interdisciplinary study which re-focuses the attention of media criticism on the message-generating power of communication technologies....Chesebro and Bertelsen extend this alternative study of technology messages in terms of a more expansive set of intellectual responsibilities, ferreting out the social responsibilities and pedagogical opportunities in their study."--College Composition and Communication
Table of Content
I. Introduction. A History of Human Communication. A World of Communication Technologies and the Human Response. II. The Critical Moment and the Critic's Method. The Critical Process. III. Media Cultures. The Oral Cultures. The Literature Culture. The Electronic Culture. IV. A Future Perspective. Analyzing Media Comparatively: Comparative Media Criticism and the Future of Media Criticism. Glossary.
Copyright Date
1996
Target Audience
Scholarly & Professional
Topic
Communication Studies, Media Studies, Social Aspects, Television & Video
Lccn
96-029009
Dewey Decimal
302.23
Dewey Edition
21
Genre
Technology & Engineering, Language Arts & Disciplines, Social Science

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Picture 1 of 1

Revisioning Rhetoric Ser.: Analyzing Media : Communication Technologies as Symbolic and Cognitive Systems by Dale A. Bertelsen and James W. Chesebro (1996, Hardcover)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 Analyzing Media: Communication Technologies as Symbolic and Cogni - VERY GOOD

item 2 Analyzing Media : Communication Technologies as Symbolic and Cogn

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