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A New Archetype for Competitive Intelligence by Carolyn M. Vella, John J. McGonagle Jr. and John J. McGonagle (1996, Hardcover)

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Number of Pages: 240. Weight: 1.25 lbs. Publication Date: 1996-06-18. Publisher: QUORUM BOOKS.

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Product Information

McGonagle and Vella maintain that competitive intelligence as we know it is just the first step toward the creation of true corporate intelligence. Their book thus explores ways in which new channels of communication and new uses of information and intelligence will change corporations, and how these changes can be anticipated now in an organization's strategic planning, crisis management, benchmarking, reverse engineering, and defensive intelligence activities. In doing so, they introduce readers to new techniques, such as shadow benchmarking and fractal management analysis. Readable, with useful checklists, forms, reminders, and drawing from real world cases, this book will be essential reading for executives in the public and private sectors, and their colleagues in the academic business community. Vella and McGonagle premise their book on the evidence that modern companies throughout the world are undergoing radical, involuntary transformations, the result of an explosion of raw information suddenly available to them. Not only does this demand new ways to collect, process, and use information, but also a new way to look at and link information sources that until now have been unconnected. After discussing the importance of intelligence today and its greater importance tomorrow, Vella and McGonagle develop the concept of Cyber-Intelligence(TM), then show how it applies to strategy-creation, marketing, crisis management, benchmarking, and other organizational functions. They turn next to data gathering in the context of their Cyber-Intelligence(TM) concept, ending with a thoughtful discussion of where C-I is going next.

Product Identifiers

Publisher
Bloomsbury Publishing USA
ISBN-10
0899309739
ISBN-13
9780899309736
eBay Product ID (ePID)
1016357

Product Key Features

Author
John J. Mcgonagle, Carolyn M. Vella, John J. Mcgonagle Jr.
Publication Name
New Archetype for Competitive Intelligence
Format
Hardcover
Language
English
Publication Year
1996
Type
Textbook
Number of Pages
240 Pages

Dimensions

Item Length
9.2in
Item Height
0.6in
Item Width
6.1in
Item Weight
18.1 Oz

Additional Product Features

Number of Volumes
1 Vol.
Lc Classification Number
Hd30
Reviews
"The authors, both highly regarded in their field, offer techniques that businesses can use to cope with the information explosion, and more importantly, to exploit the available information and intelligence to add value to a firm and remain competitive." Choice
Table of Content
Acknowledgment Introduction About This Book Why Is Intelligence Important Today--and More Important Tomorrow? The Building Blocks of Cyber-Intelligence(TM) Cyber-Intelligence(TM) in the Modern Corporation The Building Blocks of Cyber-Intelligence(TM) Competitive Intelligence Strategic Intelligence Market Intelligence Crisis Management Benchmarking Reverse Engineering Defensive (Counter)Intelligence The Building Blocks of Cyber-Intelligence(TM)--Charting the Relationships Using Cyber-Intelligence(TM) Data Gathering--An Overview of Sources Data Gathering--An Overview of Techniques Data Analyses Using Cyber-Intelligence(TM) Intelligently Critical Management Issues The Future of Cyber-Intelligence(TM) Appendix: U.S.-based Organizations Involved with Some Aspect of Cyber-Intelligence(TM) Glossary Selected Bibliography Selected Internet World Wide Web Sites Index to Forms, Checklists and Case Studies
Copyright Date
1996
Target Audience
College Audience
Topic
Management Information Systems, Business Ethics, Commerce, General, Management
Lccn
95-050744
Dewey Decimal
658.4/038
Dewey Edition
20
Illustrated
Yes
Genre
Computers, Business & Economics

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Picture 1 of 1

A New Archetype for Competitive Intelligence by Carolyn M. Vella, John J. McGonagle Jr. and John J. McGonagle (1996, Hardcover)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 A New Archetype For Competitive Intelligence

item 2 A New Archetype for Competitive Intelligence by John J McGonagle: New

item 3 A New Archetype for Competitive Intelligence by John J. McGonagle (English) Hard

Best Selling in Textbooks

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Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

Self Heal by Design : The Role of Micro-organisms for Health by Barbara O'Neill (2018, Trade Paperback)

Leadership : Theory and Practice by Peter G. Northouse (2021, Trade Paperback, Revised edition)

Research Design : Qualitative, Quantitative, and Mixed Methods Approaches by J. David Creswell and John W. Creswell (2022, Trade Paperback)

PMBOK® Guide Ser.: Guide to the Project Management Body of Knowledge (PMBOK Guide) and the Standard for Project Management by Project Management Institute (2021, Trade Paperback)

Diagnostic and Statistical Manual of Mental Disorders : DSM-5-TR by American Psychiatric Association (2022, Hardcover)

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