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No Comment!: An Executive's Essential Guide to the News Media by Blohowiak: New
US $121.78
Condition:
Brand New
A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s listing for full details.
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Located in: Sparks, Nevada, United States
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eBay item number:364306782958
Item specifics
- Condition
- Book Title
- No Comment!: An Executive's Essential Guide to the News Media
- Publication Date
- 1987-11-17
- Pages
- 240
- ISBN
- 9780275928209
- Subject Area
- Social Science, Business & Economics
- Publication Name
- No Comment! : an Executive's Essential Guide to the News Media
- Publisher
- Bloomsbury Publishing USA
- Item Length
- 9.2 in
- Subject
- Marketing / General, Media Studies, General
- Publication Year
- 1987
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 0.6 in
- Item Weight
- 18.3 Oz
- Item Width
- 6.1 in
- Number of Pages
- 240 Pages
About this product
Product Identifiers
Publisher
Bloomsbury Publishing USA
ISBN-10
0275928209
ISBN-13
9780275928209
eBay Product ID (ePID)
98526
Product Key Features
Number of Pages
240 Pages
Publication Name
No Comment! : an Executive's Essential Guide to the News Media
Language
English
Publication Year
1987
Subject
Marketing / General, Media Studies, General
Type
Textbook
Subject Area
Social Science, Business & Economics
Format
Hardcover
Dimensions
Item Height
0.6 in
Item Weight
18.3 Oz
Item Length
9.2 in
Item Width
6.1 in
Additional Product Features
Intended Audience
College Audience
LCCN
87-015831
Number of Volumes
1 vol.
Table Of Content
Introduction The Business/Media Primer OmniMedia Corporate America: Under the Microscope Understanding This Business of News Action News: The Life of Journalists Good, Bad News! Devine Right Media Bias Objectivity and The Parallax Factor They Lean Left, Right? Champions of the Proletariat Half-Truths, Smoke Screens, and Other Corporates Policies What Is Public Relations? Kamikaze Public Relations Taking Responsibility for PR: Whose Job Is It Anyway? Meeting the Media The Media Are Coming, the Media Are Coming! "Sir, Mr. Mike Wallace Is Here to See You" or How to Remain Cool While on the Hot Seat Practicing What's Been Preached Crisis! Planning for the Unthinkable Communicating Control amid Chaos Rumors: A Crisis in Communications Soothing the Postcrisis Hangover Fighting Back: When Public Wrongs Need Righting Fighting Fire with Fire Advocacy Advertising: Feeding the Hand That Bites You Filing Suite: Using the law of Libel for Satisfaction Toward a Better Understanding: Closing Thoughts on Improving the Business/Media Relationship Selected Bibliography Index
Synopsis
The title of Donald Blohowiak's engrossing and highly informative new book reflects the often strained relationship between two of America's most powerful institutions: the news media and business. The author gives an insider's look at why the tensions exist and what business people can do to understand them, to ease them, and to get the upper hand when dealing with the media. Aimed primarily at the business community and the media advisors who serve it, this book demystifies the news process and presents sound, practical advice.
LC Classification Number
HD59
Item description from the seller
Seller feedback (487,669)
- s***s (134)- Feedback left by buyer.Past 6 monthsVerified purchaseThis is an outstanding seller to deal with. Fair prices that are more than reasonable in this economy. The product is in better condition than described, a true value for my money. Packaged and shipped well shows seller has concern for the products he sells to arrive in excellent condition. The seller is friendly and communicates timely with his customers. I highly recommend this seller and would do business again anytime. Thank you!Dual! Parallel Trouble Adventures, Vol. 4: One Vision: Used (#285054122196)
- p***p (47)- Feedback left by buyer.Past yearVerified purchaseGreat seller! Item is what I ordered; good communication; shipped promptly; good value. NOTE TO SELLER: packaging was NOT appropriate for item; it was a flimsy, plastic envelope, with no stiff material to prevent creases. The book came with two deep creases that involved the *entire* item: one is a 1" triangle lower left side (bound edge); the other is a 7" triangle on upper right side (open edge).Beautiful Music for Two String Instruments, Bk 3: 2 Violins by Samuel Applebaum (#403989405345)
- g***j (1262)- Feedback left by buyer.Past 6 monthsVerified purchaseItem as described. Shipped quick. Packed well. They accidentally gave me the wrong tracking number. I contacted them twice with my concerns that package third party shipper never was received at USPS as of 5 days after it said they shipped. They helped me through but neglected to see they had issued me an incorrect tracking number. Otherwise, my transaction was excellent. I will give them a 5star rating since they quickly tried to help me with my concerns. Anyone can make a mistake.