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Fundamentals of Selling: Customers ..., Futrell, Charle

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eBay item number:354664942598
Last updated on Nov 28, 2024 09:31:13 PSTView all revisionsView all revisions

Item specifics

Condition
Good: A book that has been read but is in good condition. Very minimal damage to the cover including ...
Book Title
Fundamentals of Selling: Customers for Life Through Service
ISBN
0073404691
EAN
9780073404691
Date of Publication
20070131
Release Title
Fundamentals of Selling: Customers for Life Through Service
Artist
Futrell, Charles
Brand
N/A
Colour
N/A
Subject Area
Business & Economics
Publication Name
Fundamentals of Selling : Customers for Life Through Service
Publisher
McGraw-Hill Companies, T.H.E.
Item Length
10 in
Subject
Sales & Selling / General
Publication Year
2007
Type
Textbook
Format
Hardcover
Language
English
Item Height
1.1 in
Author
Charles Futrell
Item Weight
48.7 Oz
Item Width
8.3 in
Number of Pages
704 Pages

About this product

Product Identifiers

Publisher
McGraw-Hill Companies, T.H.E.
ISBN-10
0073404691
ISBN-13
9780073404691
eBay Product ID (ePID)
57012895

Product Key Features

Number of Pages
704 Pages
Language
English
Publication Name
Fundamentals of Selling : Customers for Life Through Service
Subject
Sales & Selling / General
Publication Year
2007
Type
Textbook
Subject Area
Business & Economics
Author
Charles Futrell
Format
Hardcover

Dimensions

Item Height
1.1 in
Item Weight
48.7 Oz
Item Length
10 in
Item Width
8.3 in

Additional Product Features

Edition Number
10
Intended Audience
College Audience
LCCN
2006-030126
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
658.85
Table Of Content
Futrell, Fundamentals of Selling, 10e PART ISELLING AS A PROFESSION 1 The Life, Times, and Career of the Professional Salesperson 2 Relationship Marketing: Where Personal Selling Fits 3 Ethics First . . . Then Customer Relationships PART IIPREPARATION FOR RELATIONSHIP SELLING 4 The Psychology of Selling: Why People Buy 5 Communication for Relationship Building: It's Not All Talk 6 Sales Knowledge: Customers, Products, Technologies PART III THE RELATIONSHIP SELLING PROCESS7 Prospecting-the Lifeblood of Selling 8 Planning the Sales Call Is a Must! 9 Carefully Select Which Sales Presentation Method to Use 10 Begin Your Presentation Strategically 11 Elements of a Great Sales Presentation 12 Welcome Your Prospect's Objections 13 Closing Begins the Relationship 14 Service and Follow-Up for Customer Retention PART IVManaging Yourself, Your Career, and Others 15 Time, Territory, and Self-Management: Keys to Success 16 Planning, Staffing, and Training Successful Salespeople 17 Motivation, Compensation, Leadership, and Evaluation of Salespeople APPENDIX A: Sales Call Role-Plays APPENDIX B: Personal Selling Experiential Exercises APPENDIX C: Comprehensive Sales Cases APPENDIX D: Selling Globally APPENDIX E: Answers to Crossword Puzzles Glossary of Selling Terms
Synopsis
"Fundamentals of Selling" draws on the unmatched experience of a salesman turned teacher to give your students the sales skills that lead to success. With a level of detail unique to this book, author Charles Futrell lays out a selling process step by step, taking in every phase of the sale from planning to follow-up. This detailed yet universal approach gives students the foundation they need to be successful sellers in any industry. Combined with up-to-date content and a strong ethical focus, the 10th edition of "Fundamentals of Selling" teaches sales the way a mentor would: with a strong, practical focus that puts the customer first., Fundamentals of Selling draws on the unmatched experience of a salesman turned teacher to give your students the sales skills that lead to success. With a level of detail unique to this book, author Charles Futrell lays out a selling process step by step, taking in every phase of the sale from planning to follow-up. This detailed yet universal approach gives students the foundation they need to be successful sellers in any industry. Combined with up-to-date content and a strong ethical focus, the 10th edition of Fundamentals of Selling teaches sales the way a mentor would: with a strong, practical focus that puts the customer first..
LC Classification Number
HF5438.25.F87 2008

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    Very nice book! Packed well and sent fast! Nice seller, great communication!! The book is as described - great condition, nice and clean!! Great price - I am very pleased with the item and service so would definitely buy from this seller again! Thank you so much for a fast, easy and honest transaction - it is a pleasure to deal with this 5 star seller!!!
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    The seller packaged this item well so it was protected during shipping. I received it in a timely manner. The book is in the condition as described and was priced at a good price. Great seller, I would definitely purchase from them again.