B2B Customer Experience : A Practical Guide to Delivering Exceptional CX by Nick Hague and Paul Hague (2023, Hardcover)

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Peter Field, Marketing Consultant . "This book brings the world of B2B CX to life with case studies and data. The focus on B2B is what makes this book a compelling read. Nick and Paul Hague's vast experience has been detailed in five easily digestible sections that hold the readers hand from 'Why bother?'.

About this product

Product Identifiers

PublisherKogan Page, the Limited
ISBN-10139860853X
ISBN-139781398608535
eBay Product ID (ePID)3082312117

Product Key Features

SubjectMarketing / General, Consumer Behavior, Commerce, Marketing / Direct
Publication NameB2b Customer Experience : a Practical Guide to Delivering Exceptional Cx
Publication Year2023
TypeTextbook
Subject AreaBusiness & Economics
LanguageEnglish
AuthorNick Hague, Paul Hague
FormatHardcover
Number of Pages272 Pages

Dimensions

Item Length9.4 in
Item Weight23.4 Oz
Item Height1.1 in
Item Width6.1 in

Additional Product Features

Edition Number2
Intended AudienceCollege Audience
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