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Consumer Behavior II:The Meaning of Consumption v4,5,6 (3vol/set)

US $232.90
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Item specifics

Condition
Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Actual ISBN
9781412908429
Book Title
Consumer Behavior II:The Meaning of Consumption v4,5,6 (3vol/set)
ISBN
9781412908429
Subject Area
Business & Economics
Publication Name
Consumer Behavior II : the Meaning of Consumption
Publisher
SAGE Publications, The Limited
Item Length
9.8 in
Subject
Marketing / General, Consumer Behavior
Publication Year
2006
Series
Sage Library in Business and Management Ser.
Type
Textbook
Format
Hardcover / Prepack
Language
English
Item Height
4 in
Author
Margaret Hogg
Item Weight
85.2 Oz
Item Width
7 in
Number of Pages
1304 Pages

About this product

Product Identifiers

Publisher
SAGE Publications, The Limited
ISBN-10
1412908426
ISBN-13
9781412908429
eBay Product ID (ePID)
50216331

Product Key Features

Number of Pages
1304 Pages
Language
English
Publication Name
Consumer Behavior II : the Meaning of Consumption
Publication Year
2006
Subject
Marketing / General, Consumer Behavior
Type
Textbook
Author
Margaret Hogg
Subject Area
Business & Economics
Series
Sage Library in Business and Management Ser.
Format
Hardcover / Prepack

Dimensions

Item Height
4 in
Item Weight
85.2 Oz
Item Length
9.8 in
Item Width
7 in

Additional Product Features

Intended Audience
Scholarly & Professional
Dewey Edition
22
Number of Volumes
3 vols.
Illustrated
Yes
Dewey Decimal
658.8342
Synopsis
This landmark work contains classic and contemporary writings including some of the most provocative and influential contributions to the field from across the social sciences over the past thirty years, thus representing the increasing interdisciplinary richness of research in consumer behavior. The change in emphasis from research on the individual to the context in which individuals create meaning from their consumption choices is a key thematic device in these three volumes, which focus on the field of advertising and consumption, possessions, brands and the self and (sub)cultures of consumption., This landmark work contains classic and contemporary writings including some of the most provocative and influential contributions to the field from across the social sciences over the past thirty years, thus representing the increasing interdisciplinary richness of research in consumer behavior. The change in emphasis from research on the individual, to the context in which individuals create meaning from their consumption choices is a key thematic device in these three volumes, which focus on the field of advertising and consumption, possessions, brands and the self and (sub)cultures of consumption. Consumer behaviour emerged as an independent field of research within marketing nearly sixty years ago. These sets presents important insights from the key research articles published about consumer behavior and consumption, drawing on the most influential and provocative contributions to the field from a range of international journals and books. These sets combine theoretical and empirical studies which reflect how our understanding of the relationships within consumer behavior research have evolved. The interdisciplinary richness of the field of consumer behavior is reflected in the impact of the social sciences (e.g. sociology, anthropology and psychology) on the key publications. These sets will capture the inter-change and application of social science theories, concepts, conceptual frameworks and empirical results within the field of consumer behavior research. The topological shape of the academic field has changed considerably since the publication of a series of key citation articles in the late 1980s and early 1990s; most notably because of the growing influx of influences from sociology and anthropology; and the arts and humanities ~ although applied psychology remains the foundational discipline for much of the published work in the field.
LC Classification Number
HF5415.32.C652

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  • 8***r (6)- Feedback left by buyer.
    Past month
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    I was searching for this book for a while and was appalled at the cost. I came across this seller and I was happy with the price from the seller. The seller messaged to let me know that this was the global version before it was actually shipped. That, I appreciated so much. My book arrived in perfect condition, looks great. The packaging was secure and the book, brand new. This is of great quality both in the service and the book. I will definitely use this seller again. Excellent!
  • l***u (9)- Feedback left by buyer.
    Past year
    Verified purchase
    Item came exactly as describe. I really appreciate the time and caution the seller took to package this book. There was no way it could've received any water damage delivery because it was so well wrapped. The book came sooner than the expected date. At one point I even received a later date and that made me concerned because I thought it wouldn't come in time. But it did, very early as well. I recommend this seller 100% and would purchase from seller in the future if needed. Thank you so much!!
  • e***e (24)- Feedback left by buyer.
    Past 6 months
    Verified purchase
    Book is packaged in new condition. 4 stars because the book that’s advertised in the image is not the global edition. Seller did contact me to ensure that I was aware that this book is the global edition and not the edition advertised in the image.