HOW TO MAKE A REASONABLE OFFER
April 17, 2009
HOW TO MAKE A REASONABLE OFFER
So many of you make "LOWBALL" offers that we must conclude most of you
don't know a fair and honest price from a price that's cheating you.
Honest pricing isn't random; it isn't cheating, and it isn't based on "grab what you can get".
This FAQ tells you what constitutes a fair, reasonable and honorable price,
so you know an honest price when you see one. This information helps you
know if you're being cheated, and it will help you make reasonable offers
and negotiate fair and honest deals with sellers.
WHY ARE THINGS SO EXPENSIVE?
Once you know what goes into a price, things won't look so expensive to you.
Setting a fair price requires considerable careful thought.
Consider what goes into setting a fair price; it costs money to sell anything.
Even yard and garage sales take time, effort and energy.
However, selling only via flea markets, yard and garage sales won't feed and clothe you ,
because when you add up all your costs, you'll probably find you've worked a 10 hour day for practically nothing.
To endure in business, sellers must charge enough, and sell enough,
to pay bills on time, pay employees, cover expenses,
and have enough left over to buy nice things to offer the next time customers want something.
If they don't, sellers are paying customers to buy from them.
EBay is a giant international flea market, garage and yard sale.
EBay charges $$ to rent space on eBay and you must pay it in order to sell on eBay;
you pay this rental space fee whether or not your items sell.
You must also pay eBay $$ part of your profits when you do sell something on eBay.
When you use PayPal to accept payments, you pay PayPal $$ part of your profits
for their service in accepting a customer's payment on your behalf.
Items don't sell right away. Because there are literally millions of items for sale,
and most are typically "on the market" for about a week, it takes time for the
right buyer to find your fabulous thing.
The fact that things take time to sell , and that they might not sell right away,
is not a reflection of their worth or value; it is simply an artifact of the eBay marketplace.
Your expenses include the cost of renting space for as long as it takes to sell your item,
while you wait for the right buyer to find it. Advertising might help buyers to find your item faster,
but selling still takes time, and costs money, and you need to consider
this as an honorable cost of doing business.
When we put an item up for sale, we put it up for the absolute minimum price we find appropriate.
We consider a lot of information when we set prices:
what it cost to make, what was paid for it , what similar items sell for in the current market,
what it is "worth" in an efficient marketplace, what it costs us to sell it,
what it costs us to pack it and to ship it, what it costs to store it until we sell it,
what it costs us to tell customers it's for sale, etc.
Owners of consigned pieces authorize a price after consulting with us,
and not only are we unable to accept offers lower than that price, we earn only a
small percentage of the sale.
For more than 10 years, we've been eBay PowerSellers.
We can tell you innumerable stories of items that sold only after 20 auctions or after months in a "store."
At auctions, sometimes items sell for several times their minimum bid after attracting no bids at all for many rounds.
It sounds odd, but that's the way it is.
Most items take time to sell ; most items do not sell right away.
All our items are easily worth at least our asking price, and we will eventually sell them for that price or more.
WHAT'S THE MOST EFFECTIVE WAY TO MAKE AN OFFER?
How do you persuade a seller to accept your offer?
If you want your offer to be accepted, then consider your offer from the seller's
point of view; consider what it costs the seller to offer the item to you in the first place.
Be fair to the seller, and the seller will be fair to you.
If your offer is so low that it costs the seller money to give it away to you,
then you're not making a fair or honorable offer. Are you willing to offer
the seller something in exchange for a lower price?
An honest price is the sum total of all the costs incurred in selling;
it is an honorable cost of doing business that can't be discounted.
Are you willing to pick up a piano instead of having the seller pack and ship it to you?
Are you willing to buy several items all at once that the seller can ship together?
Since merchant services charge sellers to take payments for them,
cash and direct sales might be discounted, but you have to be certain the seller is reputable.
When enough people can't or won't pay honest prices for honest goods,
businesses can't survive in business, and over time, there are fewer sellers,
offering fewer goods, and you have fewer options.
You may or may not realize that low ball offers are cheating;
they label you as dishonest, cruel and inexperienced.
Sellers know that low ball offers mean the customer has no respect for them,
and the high costs and intense labor required to bring honest goods to market for an honest price.
When you want a seller to do you a favor and sell to you for less, then think twice before cheating.
Demonstrate , with a carefully considered reasonable offer , that you understand essential selling costs
and appreciate their efforts. Most goods are not as expensive as you think.
If you have read this FAQ and still have a question, then by all means, email us through eBay
and we will do our best to help you.
©2009 Suit Yourself ( tm ) International, Inc. All Content is © copyright Suit Yourself ( tm ) International, Inc. All Rights Reserved.
Explore more guides