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Scenarios: The Art of Strategic Conversation by Kees van der Heijden (Hardcover, 2004)
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By Kees van der Heijden -. the definitive work in the field. Author Kees van der Heijden has written an exception. In that way, scenario planning generates better decision making. First developed at Royal Dutch/Shell, scenario planning is a technique that enables you to imagine - and prepare for - discontinuous change.