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Development and Management of Visitor Attractions by Stephen J. Page and John Swarbrooke (2001, Trade Paperback, Revised edition,New Edition)

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Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries. Updated statistics and examples.

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Product Information

Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism. New features/topics include: * The Millennium Dome* National Lottery funded projects* International case studies* Updated statistics and examplesThe author examines the factors that contribute to the success of visitor attractions. 'The Development and Management of Visitor Attractions' 2nd Edition, covers every aspect of the process of developing and managing different kinds of attractions. Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.

Product Identifiers

Publisher
Routledge
ISBN-10
0750651695
ISBN-13
9780750651691
eBay Product ID (ePID)
1804738

Product Key Features

Author
Stephen J. Page, John Swarbrooke
Publication Name
Development and Management of Visitor Attractions
Format
Trade Paperback
Language
English
Publication Year
2001
Type
Textbook
Number of Pages
432 Pages

Dimensions

Item Length
9.6in
Item Height
0.9in
Item Width
7.5in
Item Weight
30.5 Oz

Additional Product Features

Lc Classification Number
G155.A1s885 2001
Edition Description
Revised Edition,New Edition
Edition Number
2
Reviews
The 'Developement and Management of Visitor Attractions' serves as essential reading for any student or practitioner of visitor attractions ... it is well written, suitably organised and presents a structure upon which teachers of visitor attractions can plan and organise their programs. It is interesting to read, provides a good range of contemporary examples and is clear in its mission. This book still remains the definitive publication of its sort and the catalyst for futher study in this field. Alan Fyall, Journal of Hospitality and Tourism Management, Vol 9, No 2, June 2002., "...a well presented publication, which provides a clear and in depth perspective on attraction design."Hospitality, May 2002, "...a well presented publication, which provides a clear and in depth perspective on attraction design." Hospitality, May 2002
Table of Content
Preface; The context - Introduction; The role of visitor attractions in tourism; The visitor attraction product; The visitor attraction market; The business environment and visitor attractions; The development of visitor attractions - The development process and the role of feasibility studies; Factors influencing the success of visitor attractions; Financing visitor attraction projects; Designing visitor attractions; Project management; The management of visitor attractions - The role of the manager and management styles; The marketing concept; Strategic marketing planning; The implementation of marketing strategies; Human resource management; Financial management; Operations management; Management and the 'greening' of attractions; Managing quality; Managing change and planning for the future; Case studies; The future of visitor attractions; Bibliography and further reading; Index.
Copyright Date
2001
Target Audience
College Audience
Topic
Industries / Hospitality, Travel & Tourism, General
Lccn
2001-043888
Dewey Decimal
338.4/7910
Dewey Edition
21
Illustrated
Yes
Genre
Business & Economics, Sports & Recreation

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item 1 Development and Management of Visitor Attractions, Second Edition by
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item 2 Development and Management of Visitor Attractions Paperback
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item 3 The Development and Management of Vi... by Swarbrooke, John Paperback / softback
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Development and Management of Visitor Attractions by Stephen J. Page and John Swarbrooke (2001, Trade Paperback, Revised edition,New Edition)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 Development and Management of Visitor Attractions, Second Edition by

item 2 Development and Management of Visitor Attractions Paperback

item 3 The Development and Management of Vi... by Swarbrooke, John Paperback / softback

item 4 The Development and Management of Visitor Attra... by Swarbrooke, John Paperback

item 5 Development and Management of Visitor Attractions, Second Edition by Page, Step

item 6 Development and Management of Visitor Attractions by John Swarbrooke: Used

item 7 DEVELOPMENT AND MANAGEMENT OF VISITOR ATTRACTIONS, SECOND By Stephen J. Page

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