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Offered
here is a series entitled "Modern Business Lectures". It
was published in the early 20th century by the Alexander
Hamilton Institute of New York, a well known
correspondence course provider of its day. A fascinating
look into successful business practices, with concepts
still relevant today. The first lecture is by renowned
businessman John Wanamaker.
Topics covered are as follows:
- No. 1. The value of character in business, by John
Wanamaker.
- No. 3. The value of trade associations, by Emmett Hay
Naylor.
- No. 4. Building an organization, by Melville W. Mix.
- No. 5. Marketing a nationally advertised product, by
O.C. Harn.
- No. 6. Trade-marks, by Clowry Chapman.
- No. 7. The creation of a selling organization, by
Charles Miller.
- No. 8. Efficient credit management, by F.H. McAdow.
- No. 9. Organization of an accounting department, by
Henry M. Edwards.
- No. 10. Cost and efficiency records, by Harrington
Emerson.
- No. 12. Building a mail-order business, by Walter N.
Whitney.
- No. 13. Elements of effective advertising, by Fowler
Manning.
- No. 15. Selling in foreign markets, by Welding Ring.
- No. 16. How banks serve business, by A. Barton
Hepburn.
- No. 17. The foreign exchange field, by Lawrence Merton
Jacobs.
- No. 19. Retail store management by Herbert S. Collins.
- No. 20. The day's work in Wall street, by Frederick S.
Todman.
- No. 21. Why business needs the auditor, by Frederick
H. Hurdman.
- No. 22. Accountancy as a constructive force in
business, by Charles Ernest Forsdick.
- No. 23. The investment security business, by Erastus
W. Bulkley.
- No. 24. The business man and the law, by Alfred
Bicknell
Adobe
PDF
format on a Professionally Labeled, Gift Quality CD.
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