Skip to main content
Click to Go Back to search resultsBack to search results | 
Listed as Switch: How to Change Things When Change Is Hard by Chi... in category:
Bread Crumb Link
This listing has ended.
 

Switch: How to Change Things When Change Is Hard by Chip Heath and Dan Heath (2010, Unabridged, Compact Disc) : Chip Heath, Dan Heath... 

See original listing
Switch: How to Change Things When Change Is Hard by Chip Heath and Dan Heath (2010, Unabridged, Compact Disc) : Chip Heath, Dan Heath...
Item Ended
Item condition:Brand New
Ended:May 11, 201219:33:08 PDT
Price:US $22.64
Shipping:
$3.49 USPS Media Mail
Item location:Multiple Locations
Seller:
Member id alibris_books_07 ( Feedback Score Of 32183Teal shooting star icon for feedback score in between 25,000 to 49,999) Get fast shipping and excellent service from Top-rated sellers. About member |Seller's other items

More chances to get what you want

Feedback on our suggestions

Description

Seller assumes all responsibility for this listing.Item number: 342646039933

Item specifics - Audiobooks

Condition:
Brand New: An item that has never been opened or removed from the manufacturer’s sealing (if applicable). Item ... Read moreabout the condition
Author: Chip Heath, Dan Heath
Publisher: Random HouseISBN-10: 0739376969
ISBN-13: 9780739376966Length: Unabridged
Subject: Business & EconomicsLanguage: English

Detailed item info

Synopsis
In their previous book MADE TO STICK, the Heath brothers showed business leaders how to make a more indelible impression with their products and services, and the fact that their book clearly "stuck," becoming a huge bestseller and introducing the concept of "stickiness" into the vernacular of American business, serves as pretty compelling evidence as to the veracity of their ideas. In SWITCH, the Heaths focus on how to make changes stick, either at work or at home. Initial changes can often be made fairly easily, but too often we relapse once those changes begin to interfere more drastically with the comfort level we have attached to the status quo. Combining astute evidence from psychological studies with practical advice and real-world examples, the Heaths demonstrate how to find a balance between the rational mind and the emotional mind in order to induce our brains to accept tough changes and reinforce a pattern of acquiescence which makes each change progressively easier to sustain.

Key Details
Author:Chip Heath, Dan Heath
Language:English
Publisher:Random House
Format:Audio
ISBN-10:0739376969
ISBN-13:9780739376966

Additional Details
Edition Description:Unabridged

Size
Height:6 in
Width:5 in
Thickness:1.5 in
Weight:6.4 oz

Publisher's Note
Offers insight into the difficult nature of lasting change, presenting metaphorical illustrations of the conflict between the instinctual and the intellectual areas of the brain while sharing case stories of successful individuals and organizations.

The best-selling authors of Made to Stick offer insight into the difficult nature of lasting change, presenting metaphorical illustrations of the conflict between the instinctual and the intellectual areas of the brain while sharing case studies of successful individuals and organizations. Simultaneous.

Industry Reviews
"Through...lively examples, the Heaths speak energetically and encouragingly on how to modify our behaviors and businesses. This clever discussion is an entertaining and educational must-read for executives and for ordinary citizens looking to get out of a rut."
(10/13/2009)

Portions of this page Copyright 1995 - 2012 Muze Inc. All rights reserved.

Seller's Comments

Audiobook CD BRAND NEW 0739376969.

Questions and answers about this item

 No questions or answers have been posted about this item. 
Back to search results | See More Details about "Switch: How to Change Things When Change Is Hard by Chi..."Return to top