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El Turismo En Los Lugares Historicos En El Puerto de Veracruz by Flores Aguilar Silvia Georgina, Capetillo Guadalupe R (Paperback, 2013)

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Product Information

En este trabajo se analiza el estado que guardan los monumentos historicos representativos de la Ciudad de Veracruz y se propone una adecuada planeacion estrategica para su mejor aprovechamiento. Fueron elegidos El Baluarte de Santiago y La Fortaleza de San Juan de Ulua, para lo cual se llevo al cabo un estudio censal, mediante una entrevista con el Director del Instituto Nacional de Antropologia e historia (INAH) y al encargado y empleados de cada sitio historico. En los resultados de la indagacion, se demuestra, que es necesaria una mayor difusion para la atraccion de visitantes extranjeros y que se deben implementar convenios con firmas privadas para financiamiento de los mismos, a traves de la implementacion diversas estrategias financieras, lo cual comprueba la hipotesis del trabajo Una adecuada planeacion estrategica aplicada al fomento de estrategias financieras en apoyo a los lugares historicos permitira su mejor aprovechamiento en la ciudad de Veracruz

Product Identifiers

Publisher
Eae Editorial Academia Espanola
ISBN-13
9783844348064
eBay Product ID (ePID)
148735693

Product Key Features

Author
Flores Aguilar Silvia Georgina, Capetillo Guadalupe R
Publication Name
El Turismo EN Los Lugares Historicos EN El Puerto De Veracruz
Format
Paperback
Language
Spanish
Subject
Marketing
Publication Year
2013
Type
Textbook
Number of Pages
140 Pages

Dimensions

Item Height
229mm
Item Width
152mm
Item Weight
213g

Additional Product Features

Title_Author
Flores Aguilar Silvia Georgina, Capetillo Guadalupe R

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